Software By Rob
OCTOBER 14, 2010
My first SaaS web app ( https://amberleafapp.com ) launched a few months ago, in completely the wrong way: non-existent marketing, no pre-launch mailing list, etc. But I didn’t limit that comment to B2C software. . #10 Chris Blunt on 10.15.10 I’m now having to learn the realities of marketing the fast and hard way!
ConversionXL
DECEMBER 9, 2013
More importantly, research indicates that “ emotionally evocative” content would still outperform “non evocative” content , if the emotion aligned with the reader’s perspective. Emotional Design Influences Sales. image sources. Overall, the campaign would involve a lot of text. image source. image source.
ConversionXL
APRIL 12, 2017
89% competed solely on customer experience in 2016. Bill Leake: Optimizing for the “Considered Purchase”: What Changes if You’re B2B or Expensive / Long Sales Cycle B2C? Longer decision cycle. 53% of designers get feedback from non-designers. Image Credit. Site content and personalization matter.
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