article thumbnail

[Review] Loveworks

YoungUpstarts

“ Loveworks ” builds on that premise, and looks at how various marketing concepts – some of which, like virality, have become the epitome of hype – are exemplified through these marketing examples as executed by Saatchi & Saatchi across the world in various categories for different clients.

article thumbnail

30 Entrepreneurs Explain the 2023 Trends They See in Their Industry

Hearpreneur

We've also seen extensive use of technology and increased remote working. As a result, businesses in this field should leverage technology to provide interactive, easy-to-understand educational content that can help customers make health-related decisions and maintain healthy habits. Thanks to Erik Pham, Health Canal ! #2-

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Online Video Companies Can Increase Margin and Build Better Businesses

Both Sides of the Table

The main thrust of the post is that with YouTube taking a 45% of revenue and talent taking 70% of the remaining revenue, YouTube Networks didn’t have sustainable businesses unless they invested heavily in technology as a tool to increase margin and provide defensibility. And global. Content goes global (of Maker Studios 4.4

Video 339
article thumbnail

[Review] Return On Influence

YoungUpstarts

Widespread global availability of free or low-cost web access, easy-to-use social tools, and algorithms by companies like Klout and PeerIndex have also resulted in an “influence revolution” According to Schaefer, the rules of online influence are affected by several factors: 1. Having a strategy. Reaching relevant influencers.

article thumbnail

Why The Haters are Wrong About Growth Hacking

Both Sides of the Table

There’s an article making the rounds in tech circles titled “ Growth Hacking is Bull ” written by Muhammad Saleem. We spend a lot of time trying to get people focused on building products that have viral components and why that has to be measured and constantly tested. I’d strongly encourage you to read it.

article thumbnail

Quickly Unpacking Spotify’s Acquisition Of Gimlet Media

Haystack

And three, I was an early employee of Swell Radio, a “Pandora for podcast” app which personalized spoken-word audio streams for users — Swell was ultimately acquired by a “large consumer technology company” and eventually retired as an app. 2/ Big Consumer Tech Cares About Audio. Remember Amazon bought Audible, for audiobooks?

article thumbnail

All The Questions You Wanted Answered about Bird Scooters and Their Recent $300 Million Funding

Both Sides of the Table

People said this about Ring (which went from startup to selling to Amazon > $1 billion in around 5 years), Facebook, YouTube, Airbnb, Uber, Twitter, Instagram and many other great behemoths of the technology industry. There is nothing viral! Ah, but Bird doesn’t have network effects! Anybody can launch a scooter service!