Startup Professionals Musings

FEBRUARY 20, 2023

Every company and startups needs marketing experts, who are skilled and knowledgeable in the development of marketing programs, content creation, lead generation, and the utilization of social media. This world changes rapidly, and needs a professional with experience in digital and conventional media to keep up.

Angel Investor 267

Angel Investor Social Media LLC Viral 267

Startup Professionals Musings

OCTOBER 30, 2020

Offering one more social media site (over 200 already exist on Wikipedia) probably won’t work. Don’t forget to market yourself before, during, and after your initial idea, through social media, websites, and events. Customers line up to believe and buy from people who are viewed as leaders or experts relative to a specific solution.

Merger 386

Merger Acquisition Software Review Social Media 386

Startup Professionals Musings

JANUARY 6, 2021

Today’s customers quickly sense the growing momentum of specific businesses, or lack of it, via social media, online reviews, and texting with friends, and change their habits accordingly. Thus you should never be complacent in your business about the growth you have achieved, or your loyal customer base.

Technical Review 400

Technical Review Technical Cofounder Advisory Board Cofounder 400

Startup Professionals Musings

APRIL 2, 2022

This thought leader in new media asserts that every business needs to understand social psychology and rethink their business models, approach, and relationships in order to create unique and memorable experiences for both customers and employees. We all have a natural inclination to emulate those we like and admire. Consistency.

Customer 306

Customer Technical Review Social Media Social Network 306

Startup Professionals Musings

JUNE 2, 2021

Customers today quickly get beyond these, and put a competitive priority on the experience of others, reflected in reviews and social media, and their own total experience with your sales process, delivery, returns, and support on their schedule. Features, availability, and brand are just the price of entry.

Software Review 355

Software Review Algorithm Global IPO 355

Startup Professionals Musings

MAY 1, 2022

Don’t dumb it down for social media. Many entrepreneurs fear giving away their very best insights, strategies, or tools via social media – it might diminish the demand and the profit. Craft a no-follow-up sales letter, after you have positioned yourself as the right expert, with powerful testimonials. They will call you back.

Marketing 353

Marketing Technical Review Social Media Technology 353

Startup Professionals Musings

MARCH 19, 2022

In my experience, the good news is that everyone is becoming more and more comfortable with relationships via the new media and technology. Generalized email blasts and social media ads may be great for finding interest in your services, but these are not enough to close and maintain new clients.

Technical Review 303

Technical Review Social Media Metrics Media 303

Startup Professionals Musings

OCTOBER 16, 2022

They couldn’t possibly understand the new social media culture, new technologies, or have the determination to beat their younger counterparts in the market. One of the biggest myths in the business world is that startups are no place for Baby Boomers, that aging generation born between 1945 and 1964.

Advisory Board 368

Advisory Board Dividend Angel Investor Cofounder 368

Startup Professionals Musings

AUGUST 17, 2022

Make rational and positive contributions on social media. Use social media to show a positive presence, communicate with people in similar positions, and build relationships with people who can help you. Recognize the need to appeal to a diverse audience.

Leadership 304

Leadership Technical Review Social Media Global 304

Startup Professionals Musings

JUNE 11, 2023

Today, in this age of pervasive social media and two-way communication, the focus needs to get beyond demographics into personalities. The total customer experience includes identifying with your company culture, the shopping experience, the customer-facing team and social media interaction, as well as resolution of any transaction glitches.

Social Media 328

Social Media Customer Media Employee 328

Startup Professionals Musings

JANUARY 24, 2021

Make sure everyone accurately posts their role with your startup on social media profiles, resumes, and references. You need to brief the investor early if there are pending changes that have to be made, or conflicts that may become apparent during the due diligence process. Communicate what is happening and why to everyone.

Technical Review 379

Technical Review Due Diligence Term Sheet Bankruptcy 379

Startup Professionals Musings

DECEMBER 8, 2021

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the almost 30 percent of all small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” Build your brand and expert visibility.

Social Media 355

Social Media Media Reputation Viral 355

Startup Professionals Musings

MAY 14, 2023

Use social media for early marketing. Social media is not rocket science. Tackling most of the support tasks yourself. The timing of cash flow is everything.

Burn Rate 258

Burn Rate Hockey Stick Management Salary 258

Startup Professionals Musings

MAY 22, 2020

Enthusiastic startup founders may try to deflect or minimize these questions in true media-training style, so you need to be patient, calm, and persistent to get the whole story.

Technical Review 436

Technical Review Due Diligence Sweat Equity Burn Rate 436

Startup Professionals Musings

SEPTEMBER 19, 2020

You need a blog and social media interaction to keep your content fresh and responsive to the market. Some folks like websites and blogs, and others prefer RSS feeds, email lists, Facebook pages, and Twitter feeds. Provide multiple methods to engage people and make these options easy to find. Let’s face it, static websites are dead.

Technical Review 401

Technical Review Customer Flash RSS 401

Startup Professionals Musings

APRIL 11, 2020

Many of the business plans I have seen as an investor, like trying to integrate all the social media features of Facebook, Twitter, and LinkedIn into a new platform, don’t do it. YouTube did it with videos, Instagram did it with photos, and Amazon did it with books.

Startup 424

Startup Bandwidth Distribution Agile 424

Startup Professionals Musings

MARCH 14, 2022

Young people naively enter their pictures and personal data for fun on social networking sites, ignoring constant feedback from the media that these are bad practices. In support of this, despite qualms, consumers seem very quick these days to provide more personal data to get something they want.

Technical Review 342

Technical Review Customer Social Network Software Review 342

Startup Professionals Musings

JANUARY 9, 2022

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The next thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 338

Social Media Framework Media Conversion Ratio 338

Startup Professionals Musings

DECEMBER 30, 2020

Start with a range of platforms, including social media, advertising, and a great website. With information overload due to the Internet, you need to find your customers, rather than assume they will find you. That first burst of customers via word-of-mouth or a viral video won’t sustain your growth.

Intellectual Property 432

Intellectual Property Entrepreneur Technical Review Angel Investor 432

Startup Professionals Musings

JUNE 12, 2023

Multitasking is popular these days, and some feel a requirement for survival in this world of electronic and media devices calling for attention, including smartphones, email, social media, and smart home devices. Trying to do too many tasks at the same time. Lack of delivery due to disorganization and clutter.

Social Media 274

Social Media Media Email Management 274

Startup Professionals Musings

JULY 25, 2021

Facebook built the social media market before customers even knew they needed it. Compete against non-consumption and non-existing markets. The most disruptive products are ones that never existed before, and no forecasts are even available to size the opportunity. Naturally, these are very high risk efforts, but have unlimited potential.

Non-Compete 394

Non-Compete Technical Review Forecast Social Media 394

The Startup Magazine

DECEMBER 12, 2024

Ensuring all your digital assets, right from your social media profiles to your website, align with this guide can help you create a seamless brand experience for your potential customers. Ignoring Social Media Engagement It’s not enough to simply create social media profiles and then post every now and again.

Social Media 137

Social Media Reputation Startup SEO 137

Startup Professionals Musings

JANUARY 15, 2022

If you are a business owner today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.

Social Media 315

Social Media Media Startup Analytics 315

Startup Professionals Musings

DECEMBER 20, 2021

With real-time online reviews and feedback via the Internet, and instant relationships via social media, a voice from the top that is inconsistent with what is heard from the firing line defines a dysfunctional and noncompetitive company for today’s customer. It takes an effective team to attract and serve a community in business these days.

Developer 387

Developer Startup Social Media Internet 387

Startup Professionals Musings

DECEMBER 12, 2021

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Jim Sterne, who has written many books on Internet advertising, marketing, and customer service, tackled this complex world of social media metrics in a classic book titled simply " Social Media Metrics."

Social Media 319

Social Media Media Metrics Advertising 319

Startup Professionals Musings

MARCH 4, 2023

I recommend that every entrepreneur and small business investigate and implement as many as possible of his seven new business force multipliers that I will paraphrase here: Information sharing through social media networks.

Silicon Valley 265

Silicon Valley Flash Social Media Software Review 265

Startup Professionals Musings

OCTOBER 26, 2022

With social media and smart phone apps, real product information spreads at astounding speeds. Most small businesses have now forgotten the recent pandemic, and are back to “business as usual.” They don’t realize that business as usual is gone forever.

Agile 379

Agile Technical Review Leadership Social Media 379

Startup Professionals Musings

SEPTEMBER 16, 2023

Establishing your brand with interactive social media. The cost of social media done well is low. Building your public image and presence should start even before product development, through your website, logo, and blogging. Using new tools for recruiting key players and advisors.

Intellectual Property 261

Intellectual Property Entrepreneur Angel Groups Social Media 261

Startup Professionals Musings

FEBRUARY 10, 2023

Do research on investor visibility via Google and social media. Another approach is to ask the investor for references, where their involvement has made a real difference, leading to success. Start by checking the profile and credentials of investor principals on LinkedIn and industry associations.

Technical Review 345

Technical Review Due Diligence Term Sheet Offshore 345

Startup Professionals Musings

MARCH 12, 2022

With today’s worldwide Internet and social media, your brand impact is not set by what you say, but by numbers of followers, influencers, and satisfied customers. In my view, that was their key to the early goodwill they needed. Brand recognition and market influencer support.

Valuation 368

Valuation Technical Review Due Diligence Angel Investor 368

The Startup Magazine

SEPTEMBER 12, 2024

As long as your online presence is boosted, whether that’s website or social media, you’ll be able to be found by anyone who wants to know more about you. As digital marketing improves and expands, your business can also improve and expand your social media platforms, online reviews and interactions are having an exponential rise.

Marketing 166

Marketing Social Media Reputation Audience 166

Startup Professionals Musings

OCTOBER 6, 2023

Make sure everyone accurately posts their role with your startup on social media profiles, resumes, and references. You need to brief the investor early if there are pending changes that have to be made, or conflicts that may become apparent during the due diligence process. Communicate what is happening and why to everyone.

Technical Review 296

Technical Review Due Diligence Term Sheet Bankruptcy 296

Startup Professionals Musings

JULY 8, 2022

You see this today on the Internet with people who dominate social media as “influencers,” leading customers to new trends and brands. Many of the most successful fashion and even dating organizations were built around a leader with a purpose of personal dedication to a more fulfilling lifestyle.

Technical Review 357

Technical Review Green Social Media Lean 357

Both Sides of the Table

SEPTEMBER 15, 2022

In the past 5 years some of the best investors in the country could simply anoint winners by giving them large amounts of capital at high prices and then the media hype machine would create awareness, talent would race to join the next perceived $10bn winner and if the music never stops then everybody is happy. Except the music stopped.

Technical Review 416

Technical Review Pre-Money Valuation San Francisco Valuation 416

Startup Professionals Musings

APRIL 16, 2022

It is your responsibility to facilitate regular communication between team members and all constituents via all channels, including social media, email, and video. The recent pandemic and remote team members have made the focus on social even more critical. Spiritual connections.

Technical Review 353

Technical Review Cofounder Employee Global 353

Startup Professionals Musings

MAY 5, 2023

If your kids can use computers by age six, every entrepreneur ought to be able to stay current with the latest social media marketing and e-commerce technologies. Although technology is getting more pervasive in business, it’s not rocket science. For non-core technical strength, look for outside partners.

Technical Cofounder 260

Technical Cofounder Technology Management Entrepreneur 260

Startup Professionals Musings

SEPTEMBER 17, 2021

Through social media and customer interaction, you must convince customers that your culture matches theirs. Entrepreneurs who fail to invest in establishing rapport with their customers will suffer the same consequences as sales people who don’t put themselves in the shoes of their prospects.

Sales 348

Sales Startup Bootstrapping Technical Review 348