mashable.com

SEPTEMBER 12, 2011

And no matter what the latest trends indicate, you will eventually have to spend money on PR and marketing. But the cost of PR and marketing is going to outstrip that within a couple of months of being up and running! Join the conversation by adding Mashables Pete Cashmore to your Circles on Google+ Close Welcome to Mashable!

Startup 79

Startup Social Media RSS Social Network 79

Startup Lessons Learned

DECEMBER 16, 2008

Lessons Learned by Eric Ries Tuesday, December 16, 2008 Engagement loops: beyond viral Theres a great and growing corpus of writing about viral loops, the step-by-step optimizations you can use to encourage maximum growth of online products by having customers invite each other to join. This is essentially a version of the viral loop.

Viral 140

Viral San Francisco Lean Continuous Deployment 140

Up and Running

NOVEMBER 5, 2014

Whatever the case, there are tools and strategies you can use as an SMB owner to build your social and PR game plan. Chicago-based PR firm, Walker Sands Communications has helped us compile a number of tips to help SMB owners publicize their company, sans agency. And, it doesn’t involve a monthly retainer. Best of all?

PR 139

PR Hiring Social Media Media 139

crowdSPRING Blog

MAY 5, 2010

Why People Hate Your Viral Marketing – [link]. Consumer Reports: Half of Social Network Users are “Oversharing&# – [link]. The Real Reasons Big Brands Don’t Rank – [link]. Smart thoughts on importance of audience size as measure of our reach – [link]. Who Uses Google AdWords? – [link].

Social Media 88

Social Media Small Business Design Media 88

mashable.com

MAY 9, 2011

a New York-based sizzle reel production company specializing in promotional videos for PR and marketing professionals, and the Young Entrepreneur Council. ); // Welcome to Mashable! Sign in with Facebook or Twitter to get started!

CTO Hire 73

CTO Hire Fractional CTO CTO Technical Review 73

crowdSPRING Blog

SEPTEMBER 26, 2016

As soon as Apple confirmed the removal of the headphone jack, Nicer’s team used their personal accounts to share the link to ApplePlugs.com on social networks and any site that could contribute to traffic for free. It was a viral hit. Every viral marketing campaign needs a good landing page. Turning Hits into Customers.

Viral 48

Viral Technical Review Startup Social Network 48

crowdSPRING Blog

SEPTEMBER 26, 2016

As soon as Apple confirmed the removal of the headphone jack, Nicer’s team used their personal accounts to share the link to ApplePlugs.com on social networks and any site that could contribute to traffic for free. It was a viral hit. Every viral marketing campaign needs a good landing page. Turning Hits into Customers.

Viral 48

Viral Technical Review Startup Social Network 48

crowdSPRING Blog

SEPTEMBER 26, 2016

As soon as Apple confirmed the removal of the headphone jack, Nicer’s team used their personal accounts to share the link to ApplePlugs.com on social networks and any site that could contribute to traffic for free. It was a viral hit. Every viral marketing campaign needs a good landing page. Turning Hits into Customers.

Viral 48

Viral Technical Review Startup Social Network 48

Both Sides of the Table

APRIL 4, 2011

Measuring viral adoption is obviously important. Usually you have a catch-all bucket for “direct” or similar that often came through PR or word-of-mouth. How many social networks, picture sharing sites, new aggregators or blogs can we really spend time on? How many through SEM? Do you have a customer referral program?

Metrics 346

Metrics Startup Acquisition SEM 346

SVPG

JANUARY 12, 2011

Although their engineered virality was brilliant, it misses that people refer clients, parents and friends to Dropbox regardless of whether or not they benefit from it. 3) Too often, the product solution to marketing is adding a ‘share’ button, social media integration, or enabling referrals. Be realistic.

Product 69

Product Technical Review Social Media Viral 69

ConversionXL

JANUARY 18, 2022

Every social network has its own content specifications (e.g., Encourage sharing by tapping into network effects. Viral marketing is hard to replicate. Nothing quite beats digital PR. Use this when ideating blog post topics and creative campaigns to create a message that resonates. and consumption behavior.

Audience 122

Audience Technical Review Social Media Campaign 122

YoungUpstarts

MARCH 18, 2014

This social networking utility even posts open positions and also allows you to ‘congratulate’ friends and associates who are advancing up the ladder. However, one of the most beautiful networking features from the site is their ‘LinkedIn Events’. Your Career Depends On Your Network. Small Business, and PR Daily.

Networking 198

Networking Social Media Social Network Viral 198

www.forentrepreneurs.com

FEBRUARY 2, 2010

As I ask questions to understand the thinking, what usually comes out is something vague along the lines of web marketing, and/or viral growth with no numbers attached. A quick look around all the B2C startups shows that, although viral growth is often hoped for, in reality it is extremely rare.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Startup Lessons Learned

MARCH 13, 2009

Announce a new product, start its PR campaign, and engage in buzz marketing activities. Even if you must launch to your customers, avoid the urge to also launch in extra places, just because your PR firm can do it at the same time. If you are having trouble raising money, sometimes a little PR can help. Help you raise money.

San Francisco 168

San Francisco PR Lean Early Stage 168

The Next Web

JANUARY 26, 2014

If a big corporation is pushing a new product, you might expect them to take out TV ads, online ads, maybe hire a PR agency and set up big distribution partnerships. Rely on cheaper forms of marketing : Blogging, email, viral tactics etc. Back when Facebook was still just for schools, some schools already had their own social networks.

Thailand 167

Thailand Social Network PPC Singapore 167

crowdSPRING Blog

MARCH 15, 2013

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! The chart above shows age distribution within major social networks and online communities. ViralSearch: Identifying and Visualizing Viral Content – [link].

Social Media 105

Social Media Small Business Design Media 105

mashable.com

MAY 28, 2010

3) Check the social network username site www.knowem.com to see who else is using something similar. I'm working with a PR/Communications gurus who is trying to focus me on a name, that when you hear it, it tells people what it is you are doing. I have a couple of points and resources to add. And Good luck!

Naming 94

Naming Technical Review Social Media Startup 94

Occam's Razor

SEPTEMBER 24, 2012

The number of PR people you can now fire because your Facebook page is such an awesome PR platform – not. Virality is also really interesting (again, actual human interaction), people who "create a story from your post" (share etc). An additional prove value scope can also be: Cost savings. Time to dive deeper.

Metrics 165

Metrics Advertising Marketing Social Media 165

Both Sides of the Table

FEBRUARY 12, 2017

I began asking around who the smartest people in the online media industry were and two names came up again and again — Jonah Peretti (social & viral content) and Ze Frank (social video). I asked Jonah in my interview how he became this viral guru.

Media 210

Media Los Angeles Russia Viral 210

Austin Startup

MARCH 29, 2017

This article got me thinking about crisis communications, and how many companies don’t think about a PR contingency plan until it’s too late.

Due Diligence 48

Due Diligence Viral PR Social Network 48

View from Seed

MARCH 8, 2016

Jesse Derris is the founder and CEO of Derris & Company , a PR, branding, and communications firm based in New York. If you’re building a product that can grow virally—a social network, for example—brand is almost certainly less important at launch than product. If the product is good, people will find it.

Seed Stage 120

Seed Stage Conversion Startup PR 120

crowdSPRING Blog

DECEMBER 26, 2014

Eight social networks worth a closer look | ZDNet – crowdspring.co/1G48rfO. Not All Viral Videos Are Good Content Marketing – crowdspring.co/12NPqSc. Inside Square’s Winning PR Strategy | Fast Company – crowdspring.co/1u8oYst. 4 Free Must-Use Analytics Tools for Social-Media Marketers crowdspring.co/1HlvIL5.

Social Media 101

Social Media Small Business Design Media 101

Steve Blank

MARCH 18, 2011

This next wave of web startups; Social Networks and Mobile Applications, now reached 100’s of millions of customers. Startups that win in the bubble will be those that get wide adoption (using freemium, viral growth, low costs, etc) and massive distribution (i.e. In the new bubble PR may be your new best friend, so invest in it.

Internet 334

Internet IPO Silicon Valley Agile 334

Software By Rob

JANUARY 25, 2012

That I’ve had a few “exits” and instead of hunkering down and writing code for 6 months I opted to talk to a few of my buddies at the yacht club and purchase a primed and growing social network for somewhere in the mid-seven figures. The site was once great; marketed by a high-end NYC PR firm.

Acquisition 63

Acquisition Software Review Fresno Algorithm 63

sharkseo.com

NOVEMBER 29, 2010

Knowem provides a really useful service that lets you easily check a large chunk of the popular social network sites to see if your brand name is available to register. Aaron Wall, SEO Book Add a free feature which is accessible, useful, and spreads virally. Have you researched a PR / launch strategy? The result of that?

Bootstrapping 49

Bootstrapping SEO Startup Widget 49

Brandanew

JANUARY 8, 2016

Maggie Kravchuk , Rubenstein, PR. For one these tools are entirely free and they provide a very in-depth look into how your account is performing on social media. Maggie Kravchuk has had work experience on social media brand management and now works for Rubenstein PR. Tina Chan, Social Media Manager, GEECL.

Analytics 100

Analytics Social Media Marketing Media 100

betashop.com

OCTOBER 8, 2012

It has been awesome, flattering, and humbling to see that post went viral and has been seen by so many thousands of people — mainly aspiring entrepreneurs — and has been translated into many languages. Before there was Fab there was fabulis, a social network meets places guide targeted to the gay community.

Technical Review 108

Technical Review Technology Software Review Valuation 108

crowdSPRING Blog

SEPTEMBER 30, 2012

Over 60% of small business owners are using social media to attract new customers, over 75% of these companies have Facebook pages;,and almost half of small businesses are successfully acquiring new customers through online social networks! In PR placements, ‘place’ matters. Leverage your friends.

Small Business 88

Small Business Public Relations Social Media New York 88

Startup Lessons Learned

OCTOBER 7, 2008

This is completely analogous to the situation elsewhere on the internet, where launching a new website, product, or service with PR is getting harder and harder. On the web, we have many of these channels: SEM, SEO, world of mouth, PR and viral. Dont do PR upfront, dont put out a press release. My advice: dont launch big.

San Francisco 68

San Francisco Lean Retention SEM 68

Duct Tape Marketing

MARCH 1, 2016

Referral Marketing – This includes intentional word of mouth activities, viral tactics as well as intentional referral generation. Online Advertising – This includes the use of pay-per-click platforms, social networks, display ads and retargeting.

Lead Generation 28

Lead Generation Channel Partner Campaign 28

Duct Tape Marketing

MAY 4, 2016

Referral Marketing– This includes intentional word of mouth activities, viral tactics as well as intentional referral generation. The PR Masterclass : How to develop a public relations strategy that works! Online Advertising– This includes the use of pay-per-click platforms, social networks, display ads and retargeting.

Lead Generation 28

Lead Generation Social Media Public Relations Channel 28

blog.expensify.com

APRIL 24, 2012

They write everything from assembly to jQuery, on PCs to mobile phones, doing hard core computer graphics to high level social networking. I tried to continue reading but it is obvious that you are closer to PR or marketing than to the tech area. They’ve tried everything. Everything, that is, but.NET. Federico Delgado.

Java 107

Java PHP Software Review Coder 107