How to listen to customers, and not just the loud people
Startup Lessons Learned
SEPTEMBER 14, 2008
Some techniques that Ive found especially helpful: Build your own tracking survey, using a methodology like Net Promoter Score (NPS) to identify and get a regular check-up from promoters (and to screen out detractors). You need to foster situations where you - and everyone you work with - is likely to see feedback that matters.
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