1992 Audience Differentiation 
ConversionXL
MAY 1, 2019
Focus offline conversations on high-value points of differentiation. In 1992, two researchers in New Zealand, Neil Fleming and Colleen Mills, published what became a foundational paper on learning styles. Catering to your audience may mean that, initially, you can deliver only a fraction of the total information you’d like to deliver.
David Teten
AUGUST 8, 2013
You probably have to make presentations, but does the audience hear what you’re saying? For example, “NET INCREASE IN SOFT DRINK CONSUMPTION” is more informative than “SOFT DRINK CONSUMPTION, 1979-1992.”. Consider your audience and venue when structuring your slide style. And do they believe it? 5) When? 6) How?
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YoungUpstarts
JUNE 10, 2014
When you announce that you’d like to differentiate your company through caring, that notion will sound good to most employees. Once you figure out what this differentiator is, think of it as your ‘caring trademark’ and make it an integral part of your company’s processes. Teach employees how to care. Generally, people want to care.
Austin Startup
AUGUST 29, 2017
A 1992 study from the Harvard Business Review found that the right pricing changes can drive revenue and profit improvements faster than any other growth lever — faster than increasing the volume of sales or decreasing costs. Do you have patents or IP wedges that create defensible moats around your differentiation?
Duct Tape Marketing
OCTOBER 20, 2022
Recent episode, The power of just one big marketing idea and How to get it really brings home this idea that instead of chasing the idea of the week, really lock in on one big idea to differentiate your business that can make all the difference in the world. Listen to Content Is Profit wherever you get your podcasts. (00:54):
alexpoole.info
AUGUST 14, 2012
Although studies of screen reading show no difference between reading from screen and from paper ( Dillon, 1992 ; Bernard, 2001 ), there could be some validity to this argument. Letter differentiation and rate of comprehension in reading. Sans serif are better on the web. Ergonomics , 35(10), 1297-1326. Gaultney, V. Mills, C.B.,
Hearpreneur
JANUARY 15, 2021
People want to know the person behind the brand and I encourage my clients to consciously create their online presence as a way to differentiate themselves in the marketplace. Selected a name that resonates with my target audience, market and industry. Thanks to Nicolas Tranchant, Vivalatina ! #14- 14- Helped by a naming tool.
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