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Learning Styles: The Impact on Marketing Messaging

ConversionXL

In 1992, two researchers in New Zealand, Neil Fleming and Colleen Mills, published what became a foundational paper on learning styles. That’s true even among B2B customers who are supposedly more rational than their B2C counterparts. Craft marketing materials that resonate with multiple stakeholders.

Marketing 124
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Which Are More Legible: Serif or Sans Serif Typefaces?

alexpoole.info

Although studies of screen reading show no difference between reading from screen and from paper ( Dillon, 1992 ; Bernard, 2001 ), there could be some validity to this argument. Around 1992 a friend presented me with a book by a political commentator and wanted me to read it because he found it so enlightening. Gaultney, V. Mills, C.B.,

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Stop Chasing Clients Once And for All: A Five-Day Plan To Bring Them To Your Doorstep

YoungUpstarts

In 2009, Matt Sonnhalter switched the focus of his advertising and marketing agency from B2B industrial manufacturing accounts to working only with companies that sell products to professional tradesmen. Mark Satterfield is the founder and CEO of Gentle Rain Marketing, Inc.

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The Venture Capital Secret: 3 Out of 4 Start-Ups Fail

online.wsj.com

Business Services (B2B). 1992 Recommendations. . - Other Travel & Transportation. Passenger Transportation. - Pet Care & Grooming. Social Services. Storage & Warehousing. Travel Agencies. INTERNET BUSINESSES. Consumer Services (B2C). Domain Name/Basic Site. General Internet. - ISP/ASP Services. Software. - Matilda Anders.