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Using this idea to differentiate themselves as the hot new Silicon Valley VCs, some of his former business school students made this phrase their rallying cry. In fact, a 1993 paper by Peter N. Over the next ten years, while Ford focused on cost reductions, General Motors built a diverse and differentiated product line.
To me that sounded too much like a law firm, and I was opening a beauty and fashion publicrelations agency. I was trying to think of a name for my publicrelations and social media management agency that was memorable and catchy. I built and grew a business with the key differentiator being speed.
” I say this to myself for my business, a freelance pr and media company called Blitz PublicRelations, and I shared with my colleague here at Menorah Park where I work part-time as well as a pr media specialist. Image Credit: Sherry Gavanditti. “People don’t want to be sold, they want to be helped.”
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