Prevailing Wisdom
Mucker Lab
MAY 20, 2013
1994 – “Consumers are fickle and unpredictable. 2002 – “the social network fad is over”. 2002 – “Information Technology is not a competitive advantage”. 2002 – “Consumer electronics is a low margin and highly competitive industry”. Evernote, Dropbox). 1999 – “The search engine game is over”. Everything).
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