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In 1996, when I started my first company, SneakerLabs, Inc., I tell these stories to lay the groundwork for what I am going to call Revenue Development. We’re all familiar with Product Development, and thanks to the amazing Steve Blank and Eric Ries , CustomerDevelopment has become the mantra for so many startups.
Starting in 1996 with the Intel P6 (Pentium Pro) to today’s P7 chips (Core i7) these processors contain instructions that are reprogrammable in what is called microcode. The microcode is distributed by 1) Intel or by 2) Microsoft integrated into a BIOS or 3) as part of a Windows update.
The good news is that corporations have access to resources and capabilities that most startups can only dream of , whether it is free cash flow, a strong brand, a vibrant supply chain, strong distribution, a skilled sales force, and so on. But Xerox instead chose to shut XTV down in 1996, despite its external success.
Since the term “cloud computing” was coined in 1996—at least as we have come to understand its meaning—the software as a service industry has exploded. If you’re working closely with partners who are helping you distribute your product, it’s especially important to make sure they understand who you are, how you speak, and who you serve.
This is great for something like a huge DHT or a distributed work queue. I just dont comment. :) Steve, The term was in active use in 1996 in the MMO world, which predates Googles founding. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? January 7, 2009 9:28 PM Raph said.
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