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Since the term “cloud computing” was coined in 1996—at least as we have come to understand its meaning—the software as a service industry has exploded. While it’s useful to be able to have a sales forecast and expense budget early on, it’s not something you need until you’ve validated your idea.
To appeal to the digital natives born between 1996 and 2012 , it’s important to hire a marketer who understands the trends and values that are influencing this generation’s spending habits. A key piece of that type of decision is understanding your cash flow , and putting together reasonable forecasts.
He started from his dorm room at the University of Oregon in 1996; he sold his company, Rumblefish.com, for $27 million in 2015. See Also: Use Milestones and Metrics to Turn Planning into Business GPS. Milestones and metrics. The metrics help you track progress. See Also: What Metrics to Track (and What Not to Track).
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