Customers Love Free Stuff … But That’s Not Your Problem
abovethecrowd.com
JUNE 2, 2021
Warren Buffet, 1997. Would that help retention and NPS (Net Promote Score)? They return the favor by doing more banking business with said banks, and some of the windfall-money comes right back to the bank via other channels. The others are all B2B companies. Marketing 101: Customers love free stuff. Would they be loyal?
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