Remove 1999 Remove Conversion Remove Differentiation Remove eCommerce
article thumbnail

First Impressions Matter: Why Great Visual Design Is Essential

ConversionXL

People have a fixed idea of what an ecommerce site should look like. Differentiate your website (and your company) with your design. From what I’ve noticed, this is for two main reasons: The internal conversation about design aesthetic devolves into one about features, rather than developing a distinct visual identity.

Design 132
article thumbnail

How to build a culture code that sticks

Austin Startup

I founded Volusion in 1999 out of my childhood bedroom, and stayed on as CEO until 2011, when I left for a few years to focus on my family. During that time, our company shifted product and focus from small/medium businesses to large enterprise ecommerce. And I want to clarify this important differentiator.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Entrepreneur’s Essentials #14: Selling to the “Cool Kids”

Austin Startup

It is a non-profit, unlike eTail or Internet Retailer (today I hear that Shoptalk is the biggest eCommerce conference), and it is where the highest level people in digital retail go as a result. Sure, there are many other events, including eTail and Internet Retailer. But Shop.org is where you go to learn and network.

article thumbnail

When to Use Tabbed Navigation and How to Optimize It

ConversionXL

He wrote: “Life is conversational. Thus, well structured navigation and content organization goes hand in hand with having a good conversation.” For example, you can include a title attribute with the word “active” Making your site easier to use for more people will never hurt conversions. via LukeW).