SoCal CTO

OCTOBER 5, 2010

10 Tips for Adding Game Mechanics to a Non-Gaming Service - ReadWriteStart , September 21, 2010 Game mechanics have become a popular way of increasing user engagement and pushing user adoption, referral and retention, and many startups have sought ways to incorporate game mechanics into their sites. Why You Should Write. Status / reputation.

Technology 191

Technology Product San Francisco CTO Hire 191

Aymeric Gaurat-Apelli

APRIL 20, 2010

Although I had been developing softwares since 1999, it was the first time I could think of an idea, write the application, publish it online and virally reach thousands of people! As Facebook matures as a platform, it is changing its focus from growth to retention. Facebook has allowed me to find an audience to my creativity.

Developer 32

Developer Australia Ruby API 32

abovethecrowd.com

JUNE 2, 2021

Paypal famously offered customers $5 to invite a friend, who would then also get $5 as part of a highly successful viral marketing campaign (they actually started at $20, and then reduced it to $10 and then ended at $5). Would that help retention and NPS (Net Promote Score)? You guessed it — straight up free money. Would they be loyal?

IPO 82

IPO Customer Matching Silicon Valley 82