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In a Strong Wind Even Turkeys Can Fly

Both Sides of the Table

Within a year, by late 2000 / early 2001 consulting firms were firing people en masse. The things that always differentiated Accenture? There seem to be a lot of market entrants in every category where it becomes hard to differentiate them all from each other. Most of the Internet startup consulting firms went bankrupt.

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10 Marketing Lessons for Early-Stage Tech Startups

Both Sides of the Table

I know because I did this in early 2000. You have tons of differentiation. Don’t Blow Your Wad Early – There is a temptation of startups to announce that they’re “first&# at something so they rush to market with announcements. But life doesn’t end. It’s a narrow product. Life goes on.

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What I noticed in 2013

Start Up Blog

Now the only differentiator is size preference and UX. . Still waiting for wearables: It feels like we are in early 2000′s phase for smart phones when it comes to wearable computing. Device equilibrium: All devices are merging to a kind of functionality equilibrium. Phablet anyone?

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What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

might have been a lot less differentiated. In April of 2000 there were fears that the AOL / Time Warner merger would create a monopoly on the Internet. But less considered is the fact that the success of the Web 2.0 companies versus the Web 1.0 Suddenly we were all creating blogs on Blogger.com, Typepad & WordPress.

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The Future of Transportation

Feld Thoughts

I’m a child of the 1970s, who was routinely promised flying cars in the future, and wrote school essays about what life would be like in the year 2000. As a feature differentiator, manufacturers will be eager to sell a profitable new option. There’s always been a sweet spot in my heart for flying cars.

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How to Increase Sales Online – The Checklist

ConversionXL

explains how your product solves customers’ problems or improves their situation (relevancy), delivers specific benefits (quantified value), tells the ideal customer why they should buy from you and not from the competition (unique differentiation). In a nutshell, value proposition is a clear statement that. Jakob Nielsen.

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How Writing a Book is Good For Business & Why You Shouldn’t Do It Without a Coach

Duct Tape Marketing

It is not differentiation. If you show up when a system is in flux and embrace what the system is about to become, it's like being a surfer who gets a perfect wave, that learning to use the systems when they're shifting to help the system get what it's wanted all along, that two hours of work will pay off in 2000 hours of benefit.

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