The Best Books for Marketers (New and Old)
ConversionXL
JANUARY 8, 2021
Published in early 2001, Positioning remains as relevant and actionable now as it was then. Ponderings of a PPC Professional by Kirk Williams (2020). More than a book of PPC tactics, Kirk Williams explores the thinking and strategy behind essential digital components that affect every facet of your work. – Al Ries.
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