Stitch Fix: Reinventing Retail Through Personalization
abovethecrowd.com
OCTOBER 17, 2013
The company, which the founder cleverly named “Stitch Fix,” had a remarkably unique offering compared to other women’s fashion experiences. For starters, the business metrics are quite compelling. Customers are first asked to fill out an in depth profile to help identify their size, style, and preferences.
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