Telling Your Brand Story Through Packaging Design: These 3 Businesses Are Doing It Right
crowdSPRING Blog
JULY 19, 2018
Victoria Greene of BrandPackaging.com explains : The way a product is packaged can create a dynamic, engaging story about your brand, drawing upon a multitude of features. The experience of unpacking a product is part of a customer’s experience with a brand, much like a company’s name and logo.
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