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HOW TO: Hire the Perfect CTO

mashable.com

This is especially true when it comes to tech companies hiring the wrong chief technology officer. Today, CTOs are multi-taskers that aren’t just coders locked in some basement — they play a vital role in a tech company’s strategic plan and growth. Have an account? Zach Cutler , The Cutler Group.

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Startup Investor Makes a Deal: Engineers for Equity

mashable.com

As a rule, Kayserian says that Kayweb will take no more than 40% of a company in exchange for development work. The shortage of startup technical talent, especially in New York City, has been well-documented. Have an account? In exchange for $150,000 to $300,000 of work, each startup has given Kayweb 14% to 40% equity. startupcto

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How to Plan Your Social Integration Strategy

mashable.com

9 Tech Millionaires Under Age 30 [INFOGRAPHIC]. Brian Sullivan is vice president of client services at Gigya , where he advises clients on implementing social technology. Gigya offers websites a suite of social technology like social login , comments, game mechanics and a social identity management platform.

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10 Essential PR Tips for Startups

mashable.com

Erica Swallow is a technology and lifestyle writer. As a tech journalist, I’ve been pitched by hundreds of companies and have developed a taste for what works and what doesn’t. Tech & Gadgets Highlights. Web Video Roundup. Facebook’s iPad App Finally Arrives [PICS]. Read on for my startup tips.

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5 Essential Spreadsheets for Social Media Analytics

mashable.com

Most of the scripts that run the spreadsheets are “public,” meaning you can access them from the Tools + Script Gallery menu (this also means they were reviewed and approved by Google Spreadsheets team). Tech & Gadgets Highlights. Web Video Roundup. Programming and Web Development Lists. Top Stories.

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28 Entrepreneurs Explain Why They Started Their Business

Hearpreneur

3- Due to financial difficulties in my family. I started my business when I was forced to drop out of Drexel University in Philadelphia, PA due to financial difficulties in my family. So I got to work and jumped in on starting my business, TTYL—a tech-free community. This makes all the stress worthwhile. 11- Saw an opportunity.

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Native App vs. Web App: Which Is Better for Mobile Commerce?

mashable.com

With more than 40 million monthly pageviews, Mashable is the most prolific news site reporting breaking web news, providing analysis of trends, reviewing new Web sites and services, and offering social media resources and guides. Have an account? Reproduction without explicit permission is prohibited. startupcto

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