Occam's Razor

DECEMBER 12, 2011

If your product costs you $15 to make then, in the above scenario, you are shipping a crisp $5 bill along with every Social Media order! But for most other programs (Affiliate, Email, Social, Display) your Cost is likely sitting outside your web analytics tool. Where is it? Most likely in Excel. Where is it? Where is it?

Metrics 153

Metrics Web Analytics CPA 153

Agile VC

MARCH 30, 2012

The consumer web landscape has changed meaningfully since I wrote that in 2006. Their first revenue stream is simply inserting affiliate links to e-tailers into the pinboards that users create. Several years ago I wrote a post about the three business models of the consumer web : commerce, advertising, and user-paid premium services.

Business Model 113

Business Model Silicon Valley Advertising B2B 113

Duct Tape Marketing

MAY 18, 2011

Jason Falls Jason Falls is a social media strategist, thinker, speaker and educator. Social Media Explorer is also the name of Falls’s consulting company which focuses on strategic counsel for medium and large companies in the realm of social media marketing, digital marketing, online communications and public relations.

Small Business 58

Small Business Marketing Social Media Cofounder 58

Entrepreneurs-Journey.com by Yaro Starak

JUNE 17, 2011

It was the year 2006, and I was a new immigrant in the U.S.A. Back in 2006 I discovered this blog, Entrepreneurs-Journey.com, through which Yaro awoke the entrepreneur in me. Have you ever asked yourself, “Why haven’t I made it yet?” If not, now is a good time to really look inside. I am sure you know what I am talking about.

Video 93

Video Stock Affiliate Conversion 93

Entrepreneurs-Journey.com by Yaro Starak

JUNE 17, 2011

It was the year 2006, and I was a new immigrant in the U.S.A. Back in 2006 I discovered this blog, Entrepreneurs-Journey.com, through which Yaro awoke the entrepreneur in me. Have you ever asked yourself, “Why haven’t I made it yet?” If not, now is a good time to really look inside. I am sure you know what I am talking about.

Video 92

Video Stock Affiliate Conversion 92

Occam's Razor

MARCH 22, 2011

Today when we measure our Cost Per Acquisition (CPA) for our campaigns (Search, Email, Affiliate, whatever), we just think of the macro-conversion and, perhaps worse, we think only of that session / visit. What does the CPA of our original affiliate marketing campaign look like now? David's idea is simple and genius.

Web 87

Web CPA Analytics Affiliate 87

Duct Tape Marketing

NOVEMBER 21, 2018

I mean, it’s got to be 2006, 2007 when there was the Ad Age 150. So I bombed a local ABC affiliate. So that tells me, that to me is feedback that, okay, I need to double down on social media and building my own platform and leveraging everything I’ve done to do that because the future could be grim.

Technology 66

Technology Artificial Inteligence Social Media New York 66

Duct Tape Marketing

OCTOBER 4, 2017

Let me ask you this, I had somebody on the other day, a new book on social media and this is a book on essentially kind of branding and starting a personal business or whatnot. People would hire me to do marketing plan or social media strategy or whatever. Dorie Clark: Absolutely. John Jantsch: All right.

Harvest 49

Harvest Affiliate Portfolio Framework 49

Duct Tape Marketing

SEPTEMBER 13, 2018

I mean, it’s got to be 2006, 2007 when there was the Ad Age 150. So I bombed a local ABC affiliate. So that tells me, that to me is feedback that, okay, I need to double down on social media and building my own platform and leveraging everything I’ve done to do that because the future could be grim.

Technology 40

Technology Artificial Inteligence Social Media New York 40

techcrunch.com

OCTOBER 23, 2010

would love your thoughts on our startup (well its well started) imorial.com [link] Be a social media star: a menu board of 5 competences « flowing motion [.] Seth Sternberg, MBA Class of 2006, blogging about how to do a startup, on TechCrunch. link] benjamin goldhammer awesoem article. He’s the business guy; the [.]

Technical Review 84

Technical Review Cofounder Technical Cofounder Software Review 84

Duct Tape Marketing

JANUARY 22, 2020

Transcript of The Biggest Social Media Trends to Watch in 2020 written by John Jantsch read more at Duct Tape Marketing. He is the founder of Social Media Examiner and the producer of Social Media Marketing World , a great conference for pretty much anybody in marketing. Back to Podcast. Transcript.

Social Media 51

Social Media Media San Diego Video 51

Occam's Razor

FEBRUARY 9, 2015

My first blog post on the topic of CIA was on 14th Aug 2006! Social media continues to be ROI positive on the long run if you are willing to invest in conversational marketing. Regular readers of the blog know of my deep love for competitive intelligence analysis. Competitive Intelligence Analysis: Why, What & How to Choose.

Metrics 60

Metrics Analytics Non-Compete Search 60