Remove 2006 Remove Differentiation Remove SEO
article thumbnail

How to Make Product Pages That Sell

Up and Running

Writing a good product description so that a search engine can find it is a subset of a larger discipline called search engine optimization, or SEO. SEO is a set of practices that help search engines classify your site so your audience can find your website. An SEO caveat. How do you differentiate yourself?

Product 101
article thumbnail

25 Entrepreneurs Discuss The Entrepreneurs That Best Represents Innovation and Disruption

Hearpreneur

Bezos famously only enters a new market if he believes that he can offer a differentiated (i.e. The 2006 purchase of YouTube by Google is among the most pertinent instances. It's not just that he thought of something new—he saw something that wasn't there before and made it happen, which is exactly what entrepreneurship is all about.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Brand-Owned Terms: The Power—and Process—of Naming a Movement

ConversionXL

In contrast to “distribution-first content,” movement-first content is a conscious sacrifice of reach: “it isn’t beholden to any SEO tactics like word count and keyword density.” Picking a term with a well-understood foil (“outbound marketing”) makes it easier to understand and differentiate. An eponymous book (e.g.

Naming 119
article thumbnail

Get to Know Richard de Silva of Highland Capital

Both Sides of the Table

Since 2006 they have added offices outside of Boston including Menlo Park, Europe, and China. Bing is very open to 3 rd party elements in their index that create a differentiated user experience. Do you agree that Google SEO optimized results for high volume search terms are broken? (49:35-51:30). 49:35-51:30).

Vertical 265
article thumbnail

Transcript of Using Personalized Video to Build Relationships

Duct Tape Marketing

Ethan Beute: Well, the way that we started talking about it, we’ve been at this since the company was founded in 2006. ” And once we got them going on it, now it’s such a huge differentiator. It’s very fast, it won’t mess with your SEO. We’ve been doing this for a long time. Ethan Beute: Yeah.

Video 52
article thumbnail

7 Resistance Crushing Questions Every Business Must Answer.

Duct Tape Marketing

If you’ve developed an expertise in some area of business that could benefit your client base, say blogging or SEO, you may find that you can add value by teaching these skills, no matter what you sell. This can also create some distinct competitive differentiation as well. Well, not exactly. What is your members only offering?

article thumbnail

The Ascent of Q&A as Community

Venture Chronicles

Search is often Q&A but Q&A is not well suited for search and in an attempt to differentiate from Google several search engines, Bing most significantly, have invested heavily in advertising campaigns that highlights the shortcomings of search for answering questions. LinkedIn Answers.