crowdSPRING Blog

JULY 19, 2010

Blog posts, videos, advertising, and social media interaction should be designed to serve a larger engagement strategy. The last few weeks have seen an explosion online, on TV, and in the press about an old, (and frankly) washed-up brand, turned new again through a strong, consistent, and creative campaign.

Small Business 112

Small Business Viral Social Media Customer 112

crowdSPRING Blog

JULY 19, 2010

Blog posts, videos, advertising, and social media interaction should be designed to serve a larger engagement strategy. The last few weeks have seen an explosion online, on TV, and in the press about an old, (and frankly) washed-up brand, turned new again through a strong, consistent, and creative campaign.

Small Business 112

Small Business Viral Social Media Customer 112

crowdSPRING Blog

JULY 19, 2010

Blog posts, videos, advertising, and social media interaction should be designed to serve a larger engagement strategy. The last few weeks have seen an explosion online, on TV, and in the press about an old, (and frankly) washed-up brand, turned new again through a strong, consistent, and creative campaign.

Small Business 112

Small Business Viral Social Media Customer 112

Growthink Blog

JANUARY 14, 2014

“Social proof” is a critical psychological principle that savvy business owners can use to dramatically increase sales and grow their businesses. The example was Nancy Reagan’s ‘Say No to Drugs’ campaign in the 1980s. While the campaign hoped to decrease drug use, the opposite actually happened.

Campaign 91

Campaign Advertising Mobile Customer 91

crowdSPRING Blog

MARCH 5, 2013

These efforts and others like them garnered tons of free press coverage for their sponsors, generated millions of impressions, and ultimately led to increased awareness and sales. Two trains were designated to travel around Texas to advertise the event. They erected buildings, set up tents, and even erected a grandstand.

Missouri 102

Missouri Kansas Texas PR 102

Duct Tape Marketing

NOVEMBER 1, 2017

So instead of just being the department that makes pretty pictures or the department that spews out advertising or that makes cold calls or that tries to convert customers using all manner of collateral material, marketing the function actually becomes that which builds and creates customers, which we’re now calling audiences.

Cost 37

Cost Marketing Audience Media 37

Duct Tape Marketing

APRIL 25, 2011

Often times we want to make our stuff sound so important and wonderful that it comes off confusing and complex – confusion equals no sale! Balancing both of these needs is the tricky part. You might even start with your own staff and see how well they can explain what your company does in a clear and compelling way. All rights reserved.

Small Business 64

Small Business Marketing Social Media Web 64

Duct Tape Marketing

OCTOBER 31, 2016

Also, don’t forget that you can create laser-targeted marketing campaigns as you would have access to so much information about your followers, including the city they live in. This is another great feature that may turn out to be very useful for businesses with a good amount of advertising budget.

Audience 28

Audience Campaign Advertising SEO 28

ConversionXL

JANUARY 16, 2019

As detailed in a co-authored book , Brian Halligan, a recent MIT grad in 2005, observed startups failing with “‘tried-and-true’ marketing techniques that he had seen work throughout his career; techniques such as trade shows, telemarketing, e-mail blasting and advertising.”. In December 2007, HubSpot went all-in with inbound marketing.

Naming 119

Naming Conversion Flash Cofounder 119

Up and Running

FEBRUARY 9, 2015

Back in 2007 when I wrote my book Becoming Your Own Boss in 12 Months the first time, I started calling myself America’s number one small business expert all the way back in 2007. The number one job you’re going to have is as a sales and marketing guru. Let me tell you guys something. Now I wanted to share this with you.

Social Media 60

Social Media Small Business Software Review Technical Review 60

Duct Tape Marketing

MARCH 27, 2015

The Campaign Trail. Try it: bring some design cohesion to your event campaign materials by using one consistent tagline across the invite emails, print media and physical or online tickets to create a sense of recognition. Personal branding is a decidedly human endeavor I participated in the 2007 Global Telesummit titled A Brand.

Design 28

Design Campaign Dilution Social Media 28

Entrepreneurs-Journey.com by Yaro Starak

MARCH 18, 2010

In 2007 I launched a program called Blog Mastermind , which as far as I could tell at the time, was the first blog training program created by someone who had a profitable blog. Everything was about earning more from AdSense, or how to increase your pageviews so you could charge more for advertising.

Product 74

Product Affiliate Campaign Demand 74

Duct Tape Marketing

SEPTEMBER 22, 2022

I can tell you that this year, this past year we made significant, I mean incremental significant and material investments into large scale paid campaigns. And so it is so helpful to hear how teams think about bets on a quarterly basis of, yeah, we think that we can capture more people through advertising on Hulu. That's okay.

SEO 85

SEO Channel Campaign Audience 85

Entrepreneurs-Journey.com by Yaro Starak

JUNE 24, 2011

Now if you have been in any sort of advertising, you know that sales people just want to create a blunt and shameless advertising spot in their available media and sell it to the advertisers. I am sure a typical ad sales person would recommend Google to sell ads on their home page. Do you see the point?

Software Review 76

Software Review Cloud Search Advertising 76

Duct Tape Marketing

JANUARY 4, 2023

I can tell you that this year, this past year, we made significant, I mean, incremental, significant and material investments into large scale paid campaigns. And so it is so helpful to hear how teams think about bets on a quarterly basis of, yeah, we think that we can capture more people through advertising on Hulu. But I love that.

SEO 88

SEO Audience Channel Campaign 88

Entrepreneurs-Journey.com by Yaro Starak

SEPTEMBER 2, 2010

Whenever I’m asked that question I answer with the following three methods – Advertising. You can make money with your blog by placing advertisements on it, by selling products as an affiliate where you earn a commission for each sale you refer, or by selling products and services of your own. Affiliate marketing.

Affiliate 101

Affiliate Las Vegas Audio Advertising 101

Startup Company Lawyer

MAY 26, 2012

On April 23, 2012, the SEC published guidance reminding issuers that “any offers or sale of securities purporting to rely on the crowdfunding exemption would be unlawful under federal securities laws” until the SEC adopts new rules. Most importantly, the crowdfunding provisions of the JOBS Act are not yet effective.

SEC 58

SEC Securities and Exchange Commission Accredited Investor Private Placement 58

maplebutter.com

JANUARY 8, 2013

Do that – nothing else but one product / company / focus and get to $1M in sales with atleast $15% net profit. I also like to get a sale $$$ ASAP. Create a strong brand, solid social community, sell advertising. We’re a mobile development firm looking to increase new client sales. Once you’ve done that – then.

Technical Review 44

Technical Review Startup Cofounder Software Review 44

ConversionXL

SEPTEMBER 30, 2020

Urchin , later acquired by Google, invented an amazing way of measuring campaign performance by using last non-direct click attribution and first-party cookies. Advertisers avoided mobile apps and browsers because user experience was, at that time, horrible. The solution was perfect—for earlier times: People used mostly one device.

Artificial Inteligence 121

Artificial Inteligence Channel eCommerce Mobile 121

VC Cafe

JUNE 7, 2010

A ccording to Calcalist ,Pudding Media, an Israeli mobile advertising startup, faces imminent shut down. The company’s assets will be put on sale as the company only retained five employees for maintenance reasons. It also offered direct response campaigns on the mobile for brands and agencies. So what went wrong?

Media 95

Media Malaysia Thailand Asia 95

Reid Hoffman

JUNE 8, 2021

And it was 2007. And I think one of the things that we’ve learned is, when I came to Silicon Valley in 2007, we were starting Airbnb in 2008, it was a marketplace. At the time, they said, it’s not enough to design a product that’s good for sales, it must also be good for the environment. Everyone’s pulled back on advertising.

Silicon Valley 69

Silicon Valley Hosting Rhode Island Design 69

Reid Hoffman

JUNE 8, 2021

And it was 2007. And I think one of the things that we’ve learned is, when I came to Silicon Valley in 2007, we were starting Airbnb in 2008, it was a marketplace. At the time, they said, it’s not enough to design a product that’s good for sales, it must also be good for the environment. Everyone’s pulled back on advertising.

Silicon Valley 36

Silicon Valley Hosting Rhode Island Design 36

Duct Tape Marketing

JUNE 1, 2011

Being easy to do business with is a marketing strategy that can become a culture and mantra that spreads word of mouth and drives customer adoption faster than any promotion or campaign ever could. Evernote is easy to do business with. The element of surprise Few things enamor like exceeding someone’s expectations. All rights reserved.

Marketing 73

Marketing Social Media Small Business Engineer 73

VC Cafe

FEBRUARY 14, 2010

Datanetis – People are ten times more likely to react to offers from a friend than to advertising. Mobixell sells Multimedia enabling solutions in three areas: Mobile Multimedia messaging, Mobile TV/Video and Mobile Advertising. Award Nominations: 3GSM 2007, 2008 Global Mobile Award for Best Mobile Messaging Service.

Mobile 109

Mobile IP SMS Networking 109

ConversionXL

NOVEMBER 9, 2011

If you want people to buy your message, ask for the sale in the situation that supports your claims. The display that offered less choice made many more sales — in fact, only 3 per cent of jam tasters at the 24-flavour stand used their discount voucher, versus 30 per cent at the six-flavour stand. Overdo it and you lose the sale.

Zambia 134

Zambia Angola Malawi Africa 134