How One Letter Could Be Worth $25 Billion
Growthink Blog
APRIL 7, 2011
Specifically, Groupon launched in November 2007 under the name The Point (ThePoint.com is still live today). So, if United Airlines, for example, was providing poor service, The Point would be the platform for customers to share their stories about United's poor service, and plan a boycott of United in the hopes that United improved.
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