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Case Study: kaChing, Anatomy of a Pivot

Startup Lessons Learned

kaChing launched a virtual portfolio management game on Facebook in January 2008 and a similar version shortly thereafter on kaChing.com. “Everybody felt the burden of supporting all those transactions every day,&# says Pascal-Louis Perez, kaChing’s CTO. How’d it happen? That all-hands lasted five minutes.

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How to Usability Test your Site for Free

Startup Lessons Learned

Lessons Learned by Eric Ries Tuesday, September 16, 2008 How to Usability Test your Site for Free Noah Kagan has a great discussion of usability testing which can help get you over the "thats too hard" or "thats too expensive" fear. At Facebook we never did testing or looked at analytics. Seth Godin: How often should you publish?

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Top 57 Online Startups Meets Technology Meets Product Posts for November 2010

SoCal CTO

aka: An Open Letter to the Next Big Social Network) - 500 Hats , November 1, 2010 I've held off writing this post for a long time, because I couldn't quite get my head around all the issues. So let’s be very specific: let’s assume your dream job is product manager at Google, working on the Analytics product. Call it facts for hire.

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Lessons Learned: SEM on five dollars a day

Startup Lessons Learned

Lessons Learned by Eric Ries Saturday, September 13, 2008 SEM on five dollars a day How do you build a new product with constant customer feedback while simultaneously staying under the radar? Slowly, over time, we optimized (or eliminated) each step in the process of becoming a customer by giving us money.

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