Startup Lessons Learned
SEPTEMBER 13, 2008
Lessons Learned by Eric Ries Saturday, September 13, 2008 SEM on five dollars a day How do you build a new product with constant customer feedback while simultaneously staying under the radar? SEM is a simple idea. Thank yo u January 3, 2009 4:07 PM BillSeitz said. May 8, 2009 2:27 PM Eric said.
Steve Blank
SEPTEMBER 7, 2009
Reply Twitter Trackbacks for The Customer Development Manifesto: The Startup Death Spiral (part 3) « Steve Blank [steveblank.com] on Topsy.com , on September 7, 2009 at 1:25 pm Said: [.] Reply links for 2009-09-07 « Blarney Fellow , on September 7, 2009 at 6:10 pm Said: [.] Thanks for sharing. Absolutely priceless.
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Both Sides of the Table
MAY 15, 2010
Following Microsoft’s addressable advertising trials with NBC in June 2009, many suspect that Google’s investment may have some defensive motivations, as well. Swipely – Blippy competitor founded by TellMe founder, Angus Davis, in Fall 2009. Addressable advertisements are capable of being targeted to the individual household.
Both Sides of the Table
JULY 16, 2013
What you really want to know is which campaigns drove “bottom of funnel activities” such as: Purchases, newsletter signups, subscribers, comments and so forth in the same way you’d be tracking this on Google Analytics for your SEO / SEM campaigns, direct referrals, etc.
Startup Lessons Learned
SEPTEMBER 22, 2008
In this model, you take some fraction of the lifetime value of each customer and plow that back into paid acquisition through SEM, banner ads, PR, affiliates, etc. For example, its always nice to have someone constantly optimizing your SEM accounts, driving down your CPA. But its not really viral growth, even when its exponential.
Startup Lessons Learned
NOVEMBER 7, 2008
Dont worry about selecting particularly good keywords, if youre new to SEM. SEM only gets at one segment of users, and for a brand new product, you presumably need some skill at marketing in general and adsense in particular to get any useful info. February 7, 2009 5:40 AM Major_Grooves said. June 22, 2009 6:30 AM Anonymoussaid.
Startup Lessons Learned
SEPTEMBER 15, 2008
April 27, 2009 8:59 AM Anonymoussaid. July 15, 2009 11:18 PM markmontgomery said. Mark Montgomery Founder Kyield Initium VC September 12, 2009 4:21 AM Mark Montgomery said. Towards a new entrepreneurship ► 2009 (88) ► December (4) Continuous deployment for mission-critical applica.
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