SuperMac War Story 9: Sales, Not Awards « Steve Blank
Steve Blank
APRIL 30, 2009
SuperMac sold our graphic boards for the Macintosh through multiple distribution channels: direct sales to major accounts, national chains, independent rep firms, etc. But the computer retail channel was a large part of our sales. I´m reading (and enjoying a lot) your book “the 4 steps…. demand creation strategy).
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