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2011 Consumer Internet Predictions

Lightspeed Venture Partners

Before I try gazing into my crystal ball to see what 2011 will bring for the consumer internet industry, let me first see how I did on last years predictions: 1. The key driver of this renewed confidence from brand advertisers is better measurement of brand metrics that can show the impact of online advertising beyond clickthrough.

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The Ultimate Guide to Increasing Ecommerce Conversion Rates

ConversionXL

Gemvara lets women customize jewelry ( “I designed it myself!” The above mentioned E-tailing Group study conducted at the end of 2011 found that 47% of online buyers would only buy discounted products, except under exceptional circumstances. In 2011, the shopping cart abandonment rate reached all-time high of 72%.

eCommerce 134