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How to Handle Mobile “Moneyball Syndrome” & Cross-Device Attribution

ConversionXL

It seems all technology is getting smaller and more efficient. billion smartphone users in 2012. Although this gap is decreasing due to the rise of mobile website optimization , conversion rates for these websites are still poor when compared to their desktop counterparts. But conversion rate alone is not a success metric.

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Groupon's S-1: From Zero to Like? Billions in 30 Months ? AGILEVC

Agile VC

AGILEVC My idle thoughts on tech startups. Many believe that their margins will erode from 40-50% over time due to competition, merchant fatigue, or other factors. 4) Unique Reporting of Accounting: Much has been made in the press that Groupon has chosen to report alternative non-GAAP metrics in addition to GAAP accounting.

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Scaling lessons learned at Dropbox, part 1

eranki.tumblr.com

July 12, 2012. App-specific metrics. Another thing that became increasingly useful was to have thousands of custom stats aggregated over thousands of servers graphed. Apr 8 2012 14:33:59 POST. Apr 8 2012 14:34:00 GET. Apr 8 2012 14:34:00 GET. Apr 8 2012 14:34:01 POST. Technologies we used.

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Cracking The Code: State of the SaaS 13: Q1 2010 Sentiment

Cracking the Code

Given the lag in GAAP revenue recognition, the Q4 09 revenues are indicating an increased productivity in Q3 2009 (we have unfortunately to look backward due to the GAAP revenue recognition model), but the trend is very encouraging. ► 2012. (1). In search of Europe's next tech stars. Small and medium businesses. (2).

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Cracking The Code: Happy New Year 2008!

Cracking the Code

Wize provides consumers with a unique way to leverage the online wisdom by aggregating the opinions of millions of users and by letting people ask questions about a specific product or need to the Wize community. ► 2012. (1). In search of Europe's next tech stars. Churchill Club 2008 Top 10 Tech Trends.

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90 Things I've Learned From Founding 4 Technology Companies

betashop.com

90 Things I’ve Learned From Founding 4 Technology Companies. On October 27, 2010 I wrote a blog post about the “ 57 Things I Learned Founding 3 Tech Companies.”. 90 Things I’ve Learned Founding 4 Tech Companies: Find your company’s One Thing. ?? We do twice-yearly reviews of all Fab team members. So, here goes.

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Cracking The Code: The Bessemer 10 laws of SaaS - Fall 2008.

Cracking the Code

Effectively measuring and understanding your CAC and CLTV metrics are key to future success. Bessemer SaaS Law #1: Your key monthly business metrics are: CMRR (Committed Monthly Recurring Revenue), Churn, and Cash flow - “Bookings” is for suckers. Brian, Paglo www.paglo.com. Great list! Great list! Philippe Botteri.