[Review] Marketing To The Ageing Consumer
YoungUpstarts
OCTOBER 14, 2014
Consider this: In 2012, there are 20 countries whose population is shrinking. 4) Product - Intuitive software interface that is simple and easy to use. The ageing consumer is one of the most profitable yet untapped segment. By 2020, over 40% of the adult population in “ultra-ageing” Japan will be 60 years or older.
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