Remove 2012 Remove Networking Remove PR
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Where to focus in 2012

Up and Running

The common tone going into 2012 is cautious optimism. Instead, focus in 2012 on your high payoff activities and leverage the abundance of low cost, no cost marketing tools available to you. Engagement - with the economy still being vicarious, solidifying relationships with your network, prospects and clients is key.

Video 75
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How To Create Buzz Around Your Startup

David Teten

Are you trying to build buzz, but don’t have the cash to launch a full-fledged PR campaign? I emphasize that the best PR you can build is through satisfied customers with high Net Promoter scores. In other words, you should focus first on a great product/service, and only after you’ve achieved that worry about PR.

PR 114
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4 Definitive Ways To Deal With Outages

YoungUpstarts

Even a minute of downtime means millions lost in revenue and tons of bad PR. When Bebo, the UK social network went down in 2012, users flocked to Twitter to complain. Sony had to suspend the PlayStation network as it investigated the intrusion. But how do you make millions of users read it? A banner ad.

Security 174
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Is Your Website “Soooooo 2008?”

Up and Running

Today North American internet users have climbed to 79% ( US Census Bureau ) with a whopping 90% of these users claiming they use the web to help them make purchasing decisions ( Fleishman Hillard 2012 Digital Influence Index ). Here are some criteria to help see if you’re website is hip and happening or pathetic and passé.

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How to Use Social Media To Drive Sales

ConversionXL

The juicy bit of the study is that more than 70% of social networks users shop online. These stats make a good case that if you and your brand is active on social networks, you can get rewarded – if you do it right. On average, during Black Friday 2012, social traffic converted 77% higher than normal. Black Friday data.

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Intellectual Property for Startups in the Real World

Gust

Later stage companies have some additional concerns: What favorable impact could IP have for PR, marketing and investor relations purposes, or as an attraction to potential acquirors? Designing and producing marketing and PR materials (copyright, trademark). In the mean time, best wishes for a safe, happy and healthy 2012.

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Scaling lessons learned at Dropbox, part 1

eranki.tumblr.com

July 12, 2012. Apr 8 2012 14:33:59 POST. Apr 8 2012 14:34:00 GET. Apr 8 2012 14:34:00 GET. Apr 8 2012 14:34:01 POST. have serious security problems and seem to be able to weather a small PR storm. Rajivs blog. RSS Archive. Scaling lessons learned at Dropbox, part 1. Rajiv Eranki. 5:46pm |.