ConversionXL

FEBRUARY 26, 2014

A tax services center could focus on “ prepare 2013 taxes” now, but in September might focus on 3 rd quarter filing services for freelancers. This ad is packed with trust boosting factors like a ratings extension, a review, social proof, and sitelinks that provide more detailed options while highlighting service benefits. image source.

PPC 111

PPC Widget Campaign Technical Review 111

Occam's Razor

FEBRUARY 3, 2014

According to Nielsen, YouTube reaches more US adults ages 18-34 than any cable network as of mid-2013. As of March 2013, one billion, (B!), One more thing to ponder… One hundred hours of video is uploaded into YouTube every single minute, as of May 2013. If you are a B2B company, checkout Cisco's social efforts.

Analytics 151

Analytics Marketing Audience Channel 151

ConversionXL

JANUARY 18, 2022

In 2018, after two short years and $3 million raised in startup funds, recruitment AI company Ansaro shut down due to bad market fit. This is particularly true for complex verticals such as B2B SaaS products, where product marketing’s ability to pinpoint users with the most need and educate them on product features and benefits proves useful.

Marketing 110

Marketing Product Audience Equity 110

ConversionXL

FEBRUARY 3, 2022

As InVision App’s marketing manager Sophia Eng explains: “It is rare for a large company at a late stage or an enterprise software company to be doing growth marketing with all of the channels at top peak performance. For example, if you run a software company, talking to clients at a trade show might put you in touch with the right audience.

Retention 113

Retention Marketing Acquisition Channel 113

ConversionXL

JULY 1, 2014

Research from the CMO Council & Penton Media in Q4 of 2013 found that only half of the companies surveyed felt they had good transactional, behavioral & customer support data. It can be a gift card, coupon code, free shipping etc. If B2B try to get information about industry and position in the company. Frequent Buyers.

Customer 76

Customer Design Software Review Lead Generation 76

searchengineland.com

MAY 30, 2012

B2B Search Marketing. Enterprise Social Media Management Software. About The Author: Conrad Saam is the Director of Marketing for Urbanspoon , the widely loved restaurant reviews and reservations site and Top 25 iPhone app. SMX Toronto - April 2013. 9-10, 2013. SMX London - May 2013. SMX Sydney - May 2013.

SEO 54

SEO SEM Social Media Search 54

ConversionXL

MARCH 10, 2017

It helps to code your data: needs / wants, pain points / benefits, hesitations, likes / preferences, etc. Would that be due to the lower character count? Rather, it’s due to my astute change in diction. The study covered various sectors, including B2B, B2C, nonprofit, retail and e-commerce. Only indirectly.

Email 93

Email Campaign Mobile Audience 93

Austin Startup

MARCH 2, 2019

This lesson was first shared at Lucky7 on June 12, 2013. But I would argue in B2B SaaS (Software as a Service) businesses if you really know the market?—?and I believe he’s one of the best storytellers of our time, and I just wanted to give credit where credit is due. First, a little bias here?—?I’m

Advisory Board 51

Advisory Board Cofounder Greece Bootstrapping 51

crowdSPRING Blog

JULY 19, 2013

Find More Customers for Your B2B SaaS Product with These 5 Distribution Hacks – [link]. MIT Technology Review – [link]. Increase Your Team’s Curiosity | Harvard Business Review – [link]. Can you Crowdsource Your Employee Reviews? 2013 Search Engine Ranking Factors | Moz – [link].

Social Media 94

Social Media Small Business Design Media 94

www.vccafe.com

MARCH 11, 2013

Startup Resources (Updated Mar 2013). Venture Capital Cafe > Startup Resources (Updated Mar 2013). VC Cafe highlights everything you need to know from hosting your code in hackathons to open source legal docs. Added – March 2013* Startup Intelligence tools. s the new way to code, and quite easy to learn.

Software Review 53

Software Review Technical Review Israel Startup 53

Occam's Razor

JANUARY 28, 2013

There is a lot any business — B2C, B2B, A2Z — can learn from Songza. the reviews. Read their invitation to get you to write a review. Then some reviews (they float by). Product reviews (integrated with Facebook). I love the social nature of sharing playlists. The suggestions engine they have.

Web 165

Web Design Marketing Security 165

conversionxl.com

SEPTEMBER 10, 2013

I feel like “conversion rate optimization” is in 2013 what “social media marketing” was in 2009. Though the waterfall model is specifically to software development, it’s core principles resonate beyond software and into startups across the board. Sep 06, 2013 @ 12:24:13. Most startups fail.

Customer Development 60

Customer Development Conversion Developer Customer 60

Occam's Razor

MARCH 10, 2015

No standard reports you can just go grab once you update your site code to analytics.js. Not since we started parsing weblog files have we had to take these many code showers. Not just because of your code treats that as a unique instance, but also because you might be using multiple tools. Big problem for Google to solve.

Analytics 60

Analytics Technical Review Software Review Web 60

Occam's Razor

SEPTEMBER 21, 2015

of all Analyst careers fail due to a lack of this critical last mile skill! Surely you are curious why the lovely hipster gentleman in a t-shirt was necessary to communicate with B2B bosses. Second, between 2012 and 2013. When I present it, I'll say something like "Our peak investment, in Aquantive in 2013, was 700k."

Stock 60

Stock Conversion Matching Audience 60

ConversionXL

OCTOBER 14, 2015

Valence codes emotional events as positive or negative. Peter Koechley (@peterkoechley) October 21, 2013. That’s the goal of most landing pages (especially B2B). That’s the mark of high-arousal emotions. Arousal comes from our reptilian brain. It inspires a fight-or-flight response, that, evolutionary, aided our survival.

Viral 48

Viral Semantic Campaign Framework 48

ConversionXL

NOVEMBER 27, 2019

Dean Kamen’s code name for the project was “Ginger.” Complex products and decisions—rife in the B2B world—encourage us to default to our heuristic judgment. It’s why a “clients only” Magic Quadrant report from Gartner—not the public G2 Crowd reviews—may carry more weight when picking a martech tool. . Image source ).

Customer 108

Customer Differentiation West Virginia Campaign 108

ConversionXL

NOVEMBER 27, 2019

Dean Kamen’s code name for the project was “Ginger.” Complex products and decisions—rife in the B2B world—encourage us to default to our heuristic judgment. It’s why a “clients only” Magic Quadrant report from Gartner—not the public G2 Crowd reviews—may carry more weight when picking a martech tool. . Image source ).

Customer 101

Customer Differentiation West Virginia Campaign 101