2013 Naming Product Name 
ConversionXL
APRIL 18, 2019
The 2013 Hummingbird update is often cited as a major improvement in Google’s understanding of search intent.). A Moz article offers an example of informational modifiers for products: [product name] what is [product name] how does [product name] work how do I use [product name].
ConversionXL
AUGUST 5, 2014
This is for a number of reasons including mis-spellings, inaccurate search results & regional differences in products are named. However, redirecting one & two word search terms to relevant category pages or exact product names is not (for example, here’s how you do it in magento ).
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ConversionXL
MARCH 10, 2017
You know that a subject line is there to get people to open, and when used in combination with the from name, the purpose is to get people to open the email. Personalization comes in many forms… Including a first name in the subject line. What are their favourite products or what features are they yet to use?
The Next Web
JANUARY 31, 2014
Have you registered your company or product name on all social media platforms, even those you might not currently be active on, in order to prevent someone from setting up a spoof account? Another tip: Try to minimize the risk of being brandjacked. Act, don’t talk.
reidhoffman.org
NOVEMBER 12, 2013
In 2005, we launched all three products — in the order of listings, subscriptions, then ads — eventually discovering two surprising insights: The principal market for our listings and subscriptions products became the recruiting space, instead of business development and networking. © 2013 Reid Hoffman. × startupcto'
ConversionXL
NOVEMBER 17, 2015
Product names / descriptions. Promo / Sale / Discount names / descriptions. According to Litmus , email volume increases each year and in 2013, sites sent 13% more emails than the year before. Even the big names aren’t exempt from it. Calls to action in PPC ads, on landing pages, in emails. Build your list.
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