ConversionXL

MARCH 10, 2017

It helps to code your data: needs / wants, pain points / benefits, hesitations, likes / preferences, etc. For example, what types of value propositions work best, what words get your audience clicking on your PPC ads, etc. Would that be due to the lower character count? Rather, it’s due to my astute change in diction.

Email 93

Email Campaign Mobile Audience 93

Software By Rob

MARCH 26, 2015

I started embracing it as a framework on my podcast around 2010, and in 2013 I gave it a name. Specifically, I’m suggesting that you don’t get started by building a stand-alone subscription software (SaaS) product. I call it The Stair Step Approach. And Fri Davies from the Dynamite Circle has done this with his Magento add-ons.

Bootstrapping 36

Bootstrapping Technical Review SEO Revenue 36

ConversionXL

NOVEMBER 13, 2015

Once you understand the theory, you can begin to apply it to PPC ads, landing pages, etc. They back their claim and their value proposition (“Our software helps eCommerce stores turn their customer service into a money-making operation.”) I’d argue this lift was due to the speed / readability improvement.

Greece 48

Greece PPC Audience Retention 48

Duct Tape Marketing

MARCH 28, 2016

For local businesses, having a local area code (as opposed to an 800 number) adds trust as well. You don’t have any Testimonials or Reviews. A 2013 study by Dimensional Research concluded that 90% of customers are influenced by online reviews – that is pretty much all of us.

Kansas City 28

Kansas City Kansas SEO Software Review 28

Software By Rob

MARCH 26, 2015

I started embracing it as a framework on my podcast around 2010, and in 2013 I gave it a name. When I first started moving out of consulting in 2005, I acquired a product called DotNetInvoice , a straightforward piece of invoicing software that I promoted almost exclusively through SEO. I call it The Stairstep Approach. Startups'

Bootstrapping 27

Bootstrapping Technical Review SEO Revenue 27

crowdSPRING Blog

JULY 19, 2013

MIT Technology Review – [link]. Increase Your Team’s Curiosity | Harvard Business Review – [link]. Can you Crowdsource Your Employee Reviews? The Dinosaurs of Cannes | by John Winsor, Harvard Business Review – [link]. 2013 Search Engine Ranking Factors | Moz – [link]. – [link].

Social Media 94

Social Media Small Business Design Media 94

ConversionXL

JULY 19, 2013

In Q1 2013 the average shopping cart, basket and booking abandonment rate among top 200 retailers was 73.6% (up from 70.7% Billion lost in 2009, to $9 Billion in 2011, the amount of money lost due to cart abandonment has been climbing rapidly over the last few years. in Q4 2012). The truth is, from $1.2 400+ cart: 85% abandonment.

Software Review 129

Software Review Technical Review Email Architecture 129

conversionxl.com

SEPTEMBER 10, 2013

I feel like “conversion rate optimization” is in 2013 what “social media marketing” was in 2009. Though the waterfall model is specifically to software development, it’s core principles resonate beyond software and into startups across the board. Sep 06, 2013 @ 12:24:13. Most startups fail.

Customer Development 60

Customer Development Conversion Developer Customer 60

ConversionXL

JULY 10, 2014

For example, I once had a client that sold law office practice management software. When surveying the competition, their customers, and the market at large, I learned that most law offices wouldn’t even consider purchasing a practice management software unless they knew: That it was being used by real lawyers. image source.

Software Review 72

Software Review Lead Generation Design Campaign 72

crowdSPRING Blog

JANUARY 4, 2016

For tips on creative effective calls to action, I suggest you review 10 Techniques For An Effective ‘Call To Action’ You should incorporate minimal textures and subtle gradients, where appropriate, to highlight different areas of the site. If your 2016 website has content dated from 2013, your visitors may quickly leave your site.

Web 48

Web Small Business Design SEM 48