Remove 2014 Remove Acquisition Remove Distribution Remove Vertical
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Benchmarking Performance: Your Options, Dos, Don'ts and To-Die-Fors!

Occam's Razor

Any big changes in your marketing/customer acquisition strategy over the last time period (more money doing Search, less money in Email, elimination Facebook as it does not work, etc., With that, let's look at the first rich source of benchmarking data in CI tools, the industry and sub-vertical reports. or Weightwatchers.co.uk

Analytics 135
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Entrepreneurs Bring Propriety Software to Influencer Marketing

Hearpreneur

Influencer collaborations: Clients will contract an influencer to leverage their social expertise in creating a piece of content but will also have them distribute it to their organic following. To start, our team is made up of media and technology experts who have sold companies or been a part of acquisitions/IPOs.

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The Version One Anti-Portfolio – the opportunities we missed…

Version One Ventures

Outcome: Just sold to PayPal for $4B (PayPal’s largest acquisition to date). We loved the product, but weren’t convinced it would get much distribution quickly. We met Sonder’s founder Francis Davidson many times between 2014 and 2016. And yeah, $12M felt kind of high :-). Carta (prev. Sonder (prev.

Portfolio 201
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Accel 2021 Euroscape: On the path to global dominance?

Cracking the Code

In 2014, when Satya Nadella succeeded Steve Ballmer and became CEO, Microsoft was worth $330B. One of the 2020 giants also left this select club: Zoom, which was impacted by the failed acquisition of Five9 and people’s gradual return to offices. For example, Snyk has recently announced a number of acquisitions.

Global 62
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Scaling Techstars Horizontally

Feld Thoughts

There are two common ways to scale a system – horizontally or vertically. Scale Vertically (or “scale up”): Add resources to a single node in a system, typically involving the addition of CPUs or memory to a single computer. You can scale vertically and horizontally at the same time.

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Tech Diversity & Inclusion Allies at SXSW

Austin Startup

janryan (@janryan) | Twitter Kerry Rupp Kerry is a Capital Factory Mentor and founding partner of True Wealth Ventures, an early-stage venture capital fund that invests in women-led companies in the sustainable consumer and consumer health verticals.

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Crushing It With Competitive Intelligence Analysis: Best Metrics, Reports

Occam's Razor

Site-centric analysis is primarily focused on looking at direct competitors, or adjacent ones, and learning from what is happening with Acquisition, Behavior and Outcomes on their website (desktop and/or mobile). Hence, a lot of your time will be spent in acquisition analysis to improve your digital advertising and marketing strategy.

Metrics 60