ConversionXL

JANUARY 8, 2021

On marketing and advertising. Everybody Writes by Ann Handley (2014). Ponderings of a PPC Professional by Kirk Williams (2020). More than a book of PPC tactics, Kirk Williams explores the thinking and strategy behind essential digital components that affect every facet of your work. “Be interesting!

PPC 134

PPC Marketing Lean Differentiation 134

ConversionXL

FEBRUARY 3, 2017

An affiliate network is where affiliates can go to find reputable offers to promote and where advertisers can go to find lots of affiliates. An impressive 23.63% became affiliates in 2014. PPC – 29.88%. For example, the offer can’t be promoted via email or PPC. Another 22.50% have a Master’s Degree.

Affiliate 48

Affiliate Programming Marketing PPC 48

crowdSPRING Blog

DECEMBER 14, 2016

For example, if your revenue model is driven by advertising on your site, one interim goal could be to drive a certain amount of additional traffic to your site. For example, most small businesses are not aware that you can target very inexpensive advertising to hyper-local recipients on Facebook (see number 2 in that link).

SEO 48

SEO Search Engineer Small Business 48

ConversionXL

NOVEMBER 17, 2015

In 2014, Cyber Monday was the most popular shopping day of the holiday season. Calls to action in PPC ads, on landing pages, in emails. In 2014, Best Buy’s site famously went down on Black Friday. What were the best places to advertise these promotions on your site? while online retail sales will increase 13.9%.

Technical Review 48

Technical Review eCommerce Conversion Mobile 48

YoungUpstarts

FEBRUARY 9, 2017

Video marketing is not like PPC advertising where you can start and stop on a whim. Create Long-Term Video Marketing Strategy. Developing a long-term video marketing strategy should always be your first step when getting started with video outreach.

Video 100

Video Distribution Analytics Audience 100

crowdSPRING Blog

JANUARY 4, 2016

You might think that you’re building a fan base on Facebook ( if you’re buying fans on Facebook by advertising, you’re very likely wasting your money ), sharing small bits of content on Twitter and posting images to Pinterest. Related posts: Small Business Marketing 2014: Smart Web Design Best Practices and Tips.

Web 48

Web Small Business Design SEM 48

ConversionXL

JULY 10, 2014

Jan Dobson (@mytruself) July 10, 2014. According to a study by Accenture , 66% of people will switch companies due to poor customer service. mrschicken Okay @comcastcares definitely wins that round. Holy crap that’s a hard one to beat. — If they have customer forums, sign up there & keep track of complaints or praises.

Software Review 72

Software Review Lead Generation Design Campaign 72

Occam's Razor

OCTOBER 14, 2014

So three valuable metrics, and two distributions ppc/organic (though I have to admit this is weakest element in SimilarWeb) and traffic sources. It is pretty interesting that while bluenile kissed kay in Sept 2013, it never comes close to Kay, who is pulling way in 2014. That could be the secret to your rousing success!

Analytics 135

Analytics Vertical Metrics Web 135

Occam's Razor

FEBRUARY 9, 2015

Display Advertising Opportunity Analysis. Identify the impact on your display advertising campaigns. Hence, a lot of your time will be spent in acquisition analysis to improve your digital advertising and marketing strategy. . + Traffic Trends Key Metrics Analysis. Visitor/Audience Type Profile Analysis. Recommend changes.

Metrics 60

Metrics Analytics Non-Compete Search 60