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Gender: using men vs. women in the subject line of a clothing store’s newsletter or highlighting specific productnames for each group are some basic examples. What are their favourite products or what features are they yet to use? For example… In 2014, 2,211 MailChimp campaigns had “dads and grads” in the subject line.
So four years later, when the, the old and unapproved version came out, it was at a point in time where 2014, where people were starting to take content marketing pretty seriously. Their productnames have like H 1 27, 5 capital H small a like, you know, that's like how they name their products.
Imagine someone searching for [your-company-name scam ] or [your-product-name alternative ]. People are researching companies using online search more and more: Less than 30% of customers want to talk to a salesperson to learn more about a product, while over 60% use a search engine to learn more about it.
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