ConversionXL

JANUARY 16, 2019

In contrast to “distribution-first content,” movement-first content is a conscious sacrifice of reach: “it isn’t beholden to any SEO tactics like word count and keyword density.” For Drift, founded in 2014, that was easier said than done: Drift didn’t go all-in on “conversational marketing” until 2018.

Naming 119

Naming Conversion Flash Cofounder 119

Austin Startup

APRIL 17, 2017

Thrillbox Thrillbox is an immersive media analytics platform that provides distribution tools for content generators, advertising agencies, vendors, and networks. You will also have the chance to contribute to our email campaigns, website and crowdfunding profile as well as any other marketing materials or campaigns we think up.

Semantic 48

Semantic Social Media Database Artificial Inteligence 48

crowdSPRING Blog

OCTOBER 27, 2013

I started a couple of weeks ago with the first part of a post on small business trends for 2014; today I have 5 more trends that I’d like to share. Studies have shown over 60% of small business marketers devote as much as 10 hours per week to SM campaigns and tactics. Illustration, Wikipedia: 2014 – Year of the Horse.

Small Business 92

Small Business Securities and Exchange Commission Social Media Startup 92

VC Cafe

JULY 15, 2021

Worldwide mobile app revenues in 2014 to 2023 (in billion U.S. What are the main channels for app marketing and distribution today? Ads – targeted advertising is perhaps THE most reliable channel to market and distribute a consumer app. dollars) (source: Statista ).

Mobile 190

Mobile Social Media Distribution PR 190

Both Sides of the Table

OCTOBER 26, 2014

On the other hand several crowd-funding campaigns have underwhelmed in terms of meeting deadlines which damages ones brand so be careful about this, too. This is especially true in a booming market (like 2014) where PR firms can charge premiums and be super selective about whom they work with.

PR 319

PR Venture Capital Hiring Seed Capital 319

Austin Startup

MARCH 7, 2018

An early Human Rights Campaign board member and longtime Austin LGBTQ leader, Eugene co-chaired President Obama’s & the DNC’s LGBTQ Leadership Council. Founded in 2014, the fund has built the most recognized brand focused on leading female-run opportunities in internet and software startups.

Technical Cofounder 48

Technical Cofounder Cofounder Fractional CTO CTO 48

The Next Web

FEBRUARY 26, 2014

A similar revolution is occurring on the distribution side, both for users – who are now surrounded by countless screens that make videos more accessible than ever – as well as for content owners who are now syndicating their content in order to reach their audiences and stand out in this highly fragmented market. The future.

Advertising 138

Advertising Video United States Syndicate 138

VC Cafe

NOVEMBER 16, 2010

In the US, eMarketer projects that online video ad spending will more than triple between 2010 and 2014, rising from $1.5 Simply recycling TV ads online is seldom the best way to get extra mileage from a marketing budget, but elements of those ads may work well as a foundation or enhancement of an online campaign. billion to $5.5

Internet 138

Internet Israel Canada Advertising 138

Feld Thoughts

JULY 10, 2019

In 2014, Pledge1% Global launched as a joint effort between Foundry Group, The Entrepreneurs Foundation of Colorado , The Salesforce Foundation and The Atlassian Foundation which we helped seed financially and continue to support. Pledge 1% Colorado has now distributed over $8 million back to various organizations in our community.

Colorado 115

Colorado Cofounder Distribution Community 115

VC Cafe

NOVEMBER 16, 2010

In the US, eMarketer projects that online video ad spending will more than triple between 2010 and 2014, rising from $1.5 Simply recycling TV ads online is seldom the best way to get extra mileage from a marketing budget, but elements of those ads may work well as a foundation or enhancement of an online campaign. billion to $5.5

Internet 135

Internet Israel Canada Russia 135

VC Cafe

NOVEMBER 16, 2010

In the US, eMarketer projects that online video ad spending will more than triple between 2010 and 2014, rising from $1.5 Simply recycling TV ads online is seldom the best way to get extra mileage from a marketing budget, but elements of those ads may work well as a foundation or enhancement of an online campaign. billion to $5.5

Internet 135

Internet Israel Canada Russia 135

VC Cafe

NOVEMBER 16, 2010

In the US, eMarketer projects that online video ad spending will more than triple between 2010 and 2014, rising from $1.5 Simply recycling TV ads online is seldom the best way to get extra mileage from a marketing budget, but elements of those ads may work well as a foundation or enhancement of an online campaign. billion to $5.5

Internet 135

Internet Israel Canada Russia 135

crowdSPRING Blog

AUGUST 6, 2018

For example, if your branding is inconsistent or consistently poor in email and content marketing campaigns, people will notice. In 2008, famed digital trends and internet analyst Mary Meeker predicted that mobile web traffic would overtake desktop traffic by 2014. After all, your website and your brand should work in tandem.

Mobile 48

Mobile Design Technical Review RSS 48

ConversionXL

FEBRUARY 6, 2019

Spots the early signs of a pending transition to a new stage and suggests how your marketing campaigns should accommodate that change. The introductory stage is rarely profitable : profits are negative or low because of the low sales and high distribution and promotion expenses [.] Introduction. Create product awareness and trial.

Product 124

Product Marketing Differentiation Harvest 124

Up and Running

MAY 25, 2016

The top four national volunteering activities include fundraising or selling items to raise money, food collection or distribution, general labor or transportation, and tutoring or teaching. See Also: Why My Crowdfunding Campaign Failed. That said, “giving levels” must be realistic and relevant to the campaign in question.

Revenue 86

Revenue Oregon Campaign Social Media 86

Duct Tape Marketing

NOVEMBER 18, 2014

One very useful way to use Buffer is in support of a campaign. Using the 3rd party Bulk Buffer you can add a CSV or text file of dozens or even hundreds of links and have them automatically distributed across your Buffer schedule. Below are three of my favorite ways to amplify Buffer’s usefulness. Upload in bulk.

Social Media 78

Social Media RSS Aggregator Media 78

Duct Tape Marketing

APRIL 30, 2015

Are Paid Content Distribution Platforms Cost Effective? Paid Content Platforms: A Distribution Alternative? Not unlike creating a sponsored post on Facebook, a range of content distribution platforms have emerged over the last few years, aiming to automate the challenge of finding an audience for your content. CPC: $0.25–$0.30.

Distribution 28

Distribution Cost Social Media Viral 28

Hearpreneur

DECEMBER 11, 2017

This combination allows us to streamline our process and execute influencer marketing campaigns at scale. Influencer collaborations: Clients will contract an influencer to leverage their social expertise in creating a piece of content but will also have them distribute it to their organic following. Influencers do not post the content.

Software 63

Software Marketing Entrepreneur Social Media 63

Up and Running

JULY 16, 2015

Beginning as a small red cart in Eugene, Oregon, today Red Wagon Creamery has a downtown storefront, local retail distribution, and online ordering. From the beginning and all along the way, careful planning has guided the business from revenues of $35,000 in 2011, to $400,000 in 2014, and estimates of $700,000 for 2015.

Oregon 60

Oregon Prospectus Southern California California 60

The Equity Kicker

FEBRUARY 24, 2014

In the early days I had to apply myself to learn HTML and CSS (I built a hobby website), set up Adwords campaigns, learn SEO tactics and so on. In the last 15 years, the cost of production has gone down, distribution has gone mainstream. Most of the technology we now have in the digital space wasn’t here 15 years ago.

Partner 91

Partner Early Stage Business Model HTML 91

Reid Hoffman

MARCH 19, 2019

Finally, and importantly, society is better off because Amazon makes the system for distributing books (and other products) vastly more productive, freeing up resources for other value-creating investments. The second is distribution —the ability to get product into the hands of customers. Plenty of headroom there!

Cofounder 28

Cofounder Business Model IPO Non-Compete 28

Occam's Razor

SEPTEMBER 15, 2014

In blue is how much time we spent in 2010 and in blue the time spent in 2014. was the dramatic shift between 2010 to 2014 to mobile content consumption. They use different technologies of course, and different distribution mechanisms. Step 1: Tag every shared link with campaign tracking parameters.

Analytics 143

Analytics Metrics Mobile DC 143

ReadWriteStart

DECEMBER 30, 2014

One thing common to 2014’s most intriguing upstarts is how they didn’t just serve themselves: They empowered others to innovate, too. Here are 2014’s most influential small companies. Docker is an open platform designed to let developers and sysadmins build, ship and run distributed apps from anywhere. Kimono Labs.

API 60

API Software Review Technical Review Startup 60

ConversionXL

MAY 8, 2019

Content developed for audiences at the top of the funnel can help ween your marketing campaigns from paid ads and create a steady, recurring flow of potential buyers to monetize down the road. Because blog content typically takes advantage of organic search—it’s a free distribution channel that can help get awareness efforts off the ground.

eCommerce 131

eCommerce Marketing Audience Non-Compete 131

ConversionXL

APRIL 24, 2019

An effective moat doesn’t require Amazon’s distribution network or Microsoft’s monopolistic software strategy. The company limits costs through a management and distribution structure that serves multiple stores in a geographic area. So are regulations, which, in some instances, are a cynical moat-digging campaign.

Non-Compete 122

Non-Compete United States Networking Acquisition 122

SVPG

SEPTEMBER 30, 2016

Legal wasn't used to distribution via IP enabled devices. This work ended up fueling a dramatic shift at the BBC from broadcast content to content distribution, and this work dramatically impacted reach, and soon became the basis for BBC’s Mobile efforts. To Lea, there was no such thing as over-communication.

Product 60

Product Technical Review Software Review Engineer 60

YoungUpstarts

OCTOBER 6, 2014

The Ice Bucket Challenge , a campaign whose essence lies in the sharing of short videos, the nominee ‘stars’, throwing ice-cold water over their head in aid of Amyotrophic Lateral Sclerosis (ALS). In less than a month, the campaign racked up 2.2 million dollars of donations between the period of June 1 st and August 13 th 2014.

Video 160

Video Campaign Media Social Media 160

Occam's Razor

FEBRUARY 9, 2015

Identify the impact on your display advertising campaigns. In this case, a simple distribution of overall search traffic and the amount that is coming via paid search. You can see a specific shift in strategy starting May 2014 for Shutterstock, while we have continued to plod along at the same pace. Recommend changes.

Metrics 60

Metrics Analytics Non-Compete Search 60

Transformify

JULY 30, 2019

In partnership with the executive team, Lorie designed MassMutual’s first diversity and inclusion strategy, focused on Leadership, Marketplace & Distribution, and Workforce & Workplace. Are there any D&I campaigns you are proud of? Engaging with the community always delivers great results.

Hawaii 56

Hawaii Nicaragua San Francisco Non-Compete 56

View from Seed

AUGUST 27, 2014

This was back when I was director of content at Dailybreak Media, and I was hiring several creatives to build a new team that would grow our audience and work with our brand partners to launch native or sponsored content campaigns. I also don’t mean a copywriter more adept at slogans or banner ads.

Hiring 335

Hiring Startup Technical Review PR 335