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How Much Founder Stock Should You Offer Co-Founders?

Startup Professionals Musings

Two heads are better than one, so the first task in many startups is finding a co-founder or two. Giving a co-founder a salary won’t get you the “fire in the belly” you want. Each co-founder should get equity for value, based on these key variables: Lived a key role in a previous startup.

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Textio’s Founder Kieran Snyder on the Two Advantages Startups Have in AI (While Remaining Skeptical Of The Funding Gold Rush)

Hunter Walker

“Admirer from outside of the cap table” is how I approached Kieran Snyder , Cofounder of Textio. Textio brought this vision to market with our first product, designed to help people write job posts that attracted diverse and qualified candidates. HW: This was your first CEO run after a successful product management career.

Cofounder 105
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Product Launches: 5 Unexpected Lessons from the Real World

ConversionXL

But, increasingly, the Apple hype-fests are a marketing—not a product—showcase. For product launches, long-term success relies on cornerstones of marketing research and execution, like a strong value proposition and full-funnel campaign. Yet while product launches are a risk, they’re not as risky as you think. Image source ).

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Shortening The Small Business Software Selection Process

YoungUpstarts

by Tim Handorf, Co-Founder and President of G2 Crowd. Of the several thousand products listed and nearly 16,000 validated reviews posted on the site, we took a deeper look into our data and identified a handful of products that seemed to resonate with all site users that are either small businesses owners or employees.

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Why Solving Big Food & Healthcare Problems Will Yield Spectacular Companies

Both Sides of the Table

We believe that it is incrementally harder to differentiate on simple Internet products or mobile apps and while great companies are built doing this, our goal as a fund is to try and fund things that can be 100x returns if they work. We’re not Pollyannaish about this. In short, we’re after venture returns.

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The Biggest Business Fails of 2014 and How to Avoid Them

Up and Running

We’ve gathered up some of the worst fails of 2014 and included some helpful tips on how to avoid them yourself. The scandal over Tinder CEO Sean Rad and CMO Justin Mateen sexually harassing fellow cofounder Whitney Wolfe ended in a million dollar settlement and horrible publicity for the company.

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6 Ways Your Business Processes Could Be Hurting Your Business

YoungUpstarts

by Nick Candito, Co-Founder and Chief Executive Officer at Progressly. Time and time again, there’s one critical component that hampers productivity and efficiency: We are wired to work within the confines of organizational silos. Contact centers are closely tied with marketing, sales, shipping and even product development.

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