Microsoft’s Purchase Of Minecraft Maker Mojang Shows Comitment To Building Cross-Platform Appeal
YoungUpstarts
SEPTEMBER 16, 2014
Since July 2014 Nadella has evangelized a device-and-platform-agnostic strategy for Microsoft. Minecraft” accounts for nearly all of Mojang’s revenue, highlighting the risk to Microsoft should interest in “Minecraft” dissolve, or Microsoft fails to produce “Minecraft” sequels or add-on software. Microsoft’s $2.5
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