ConversionXL

FEBRUARY 3, 2022

How to create a growth hacking strategy using the pirate metrics model. Growth hacking in marketing incorporates the five stages of the customer lifecycle into the “ AARRR Framework ,” otherwise known as the “Pirate Metrics model.”. But it’s not a channel you can scale as easily as LinkedIn , which offers a similar audience.

Retention 113

Retention Marketing Acquisition Channel 113

ConversionXL

MARCH 6, 2019

The strategy, according to Google, improves ad recall (and, undoubtedly, YouTube revenues). LinkedIn video ads: tech specs, targeting, metrics, and cost. LinkedIn video ad metrics. Both are limitations on how much video metrics can tell you. Facebook cost-per-view metrics, for example, average around $0.02.

Video 129

Video B2B Technical Review Campaign 129

View from Seed

AUGUST 30, 2016

Incepted in 2012, Alignable’s platform hit the market in 2014, and since then, we’ve seen hundreds of thousands of business owners in North America join. In addition, look at Facebook’s revenue per user growth globally over the past few quarters. A few years ago, HubSpot released their unit economics on David Skok’s blog.

Social Media 185

Social Media B2B North America Media 185

ConversionXL

OCTOBER 31, 2014

Adding features like Demographics & Interests, and Ecommerce can help you see more about who your visitors are, the products you’re successfully selling, and how much revenue you’re earning. Tara Stockford (@tarastockford) October 8, 2014. What are the characteristics of a successful visitor?

Analytics 134

Analytics Software Review eCommerce Conversion 134

The Startup Magazine

OCTOBER 25, 2017

The business models not only have to have the potential to scale, they also need to have demonstrated product acceptance, be post-revenue, be innovative within their space, and meet timing criteria for broad market acceptance. A key impact metric for Kairos is the number of faces processed. 130M Annual revenue (2017E).

Miami 74

Miami Technical Review Software Review Advisory Board 74

ConversionXL

MAY 14, 2014

Peep Laja (@peeplaja) April 17, 2014. Internally, Adria was able to summarize eCommerce by one simple equation: Visitors *conversion rate *Average Order Size = Revenue. Always show revenue gains , not conversion increase percentages. Know anyone? You’re actively doing conversion testing. Show that others have done it.

Conversion 124

Conversion eCommerce Technical Review Software Review 124

ConversionXL

OCTOBER 21, 2014

Though it may seem obvious, according to the CMO Survey , which collected responses from Fortune 1000, Forbes Top 200, and other high ranking Marketers, found that the state of analytics even now in 2014, is quite dismal. Here are the highlights: Only 2% of companies are tracking lead generation to sales metrics. Conclusion.

Analytics 113

Analytics Software Review Metadata Campaign 113

Up and Running

JUNE 9, 2020

It’s crucial that you have a firm understanding regarding the state of the following metrics: Invoices issued to clients ( accounts receivable ) Invoices paid by clients Invoices received ( accounts payable ) Invoices paid Taxes withheld. You won’t be able to figure out where the money goes if you don’t accurately track it. The best part?

Forecast 114

Forecast Software Review Campaign Cash Position 114

Seeing Both Sides

AUGUST 16, 2012

Last week, I wrote about Akamai , a company with strong network effects that successfully transitioned from a single product to build a platform that garners over a billion dollars in revenue and is now a core part of the Internet’s fabric. Expedia grew to account for roughly one third of the company’s revenues. Think about that.

Part-Time VPE 54

Part-Time VPE Software Review Costa Rica Technical Review 54

YoungUpstarts

SEPTEMBER 16, 2014

Global revenue from mobile advertising increased by 92 percent from 2012 to 2013, growing from $10.1 Unlike billboard and TV ads that are often difficult and expensive to modify, companies can collaborate with media sellers to quickly make alterations to mobile advertisements based on performance metrics while a campaign is in progress.

Advertising 257

Advertising Las Vegas Mobile Southern California 257

ConversionXL

DECEMBER 11, 2014

Key outcome: All 4 treatments brought in more revenue than the control. Not clicks, engagement or other soft metrics. Luke Wroblewski (@lukew) March 11, 2014. The post Testing The Hamburger Icon for More Revenue appeared first on ConversionXL. This outcome is worth an extra couple of hundred thousand dollars / year.

Revenue 130

Revenue Mobile Design eCommerce 130

Up and Running

APRIL 17, 2018

trillion in 2014. B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 How will you know if your website is working for you if you never look at your metrics? In fact, according to Shopify , global retail ecommerce sales are on track to reach $4.5

SEO 80

SEO eCommerce Software Review Analytics 80

ConversionXL

AUGUST 5, 2014

A couple weeks ago, we dug into internal site search & found that in some cases , searches performed by only 10% of the site’s total traffic made up nearly 40% of the companies overall revenue. In one line, he couldn’t be clearer as to why you must pay attention to these metrics. But we’ve only just scratched(.)

Search 107

Search Design eCommerce Technical Review 107

Startup Professionals Musings

OCTOBER 18, 2014

Thus I often recommend that entrepreneurs keep their day job until the startup is producing revenue. It’s easy for part-timers to make excuses that other priorities caused you to miss milestones, but predictable results and metrics in this mode are even more critical than for full-time members. business day job entreprenur startup'

Intellectual Property 274

Intellectual Property Startup Cofounder Salary 274

Austin Startup

APRIL 25, 2017

Revenue needs to grow 20x, and margins must expand dramatically. I won’t dive into cost structure in this blog post, but let’s think through how Snap could grow revenue 20x. I won’t dive into cost structure in this blog post, but let’s think through how Snap could grow revenue 20x. It’s up from 40 minutes in July 2014.

Valuation 48

Valuation Technical Review Social Network Forecast 48

ConversionXL

DECEMBER 7, 2016

Nowadays nearly every online shop utilizes some sort of product recommendation engine, which is no wonder, as these systems, if set up and configured properly can significantly boost revenues, CTRs, conversions, and other important metrics. This is a very important metric when evaluating a recommender system.

Conversion 48

Conversion Product Technical Review Widget 48

ConversionXL

MARCH 10, 2017

Test your subject lines and measure the right metric. Of course, you’ll also want to be sure you’re focused on the right metric. For example… In 2014, 2,211 MailChimp campaigns had “dads and grads” in the subject line. Also note how the trend started in 2014 and seemingly picked up in 2015.

Email 93

Email Campaign Mobile Audience 93

ConversionXL

JANUARY 26, 2017

A 2014 survey by Econsultancy revealed , “Just 42% of companies are able to measure customer lifetime value.” In IBM Marketing Cloud’s 2016 Email Marketing Metrics Benchmark Study we also see comparable stats. The revenue implications of a strategically crafted receipt are huge too. Image Source. click rate. Image Source.

Retention 48

Retention Email eCommerce Software Review 48

Agile VC

FEBRUARY 20, 2014

With that said, Facebook’s acquisition price is <10x the conceivable revenue for WhatsApp. In it’s most recently announced quarterly results (for Q4 2014), Facebook generated approximately $5B in annualized revenue (1) from mobile ads across 945 million MAUs (monthly active users) on mobile. billion for it.

Valuation 159

Valuation Mobile Acquisition Revenue 159

Cracking the Code

MARCH 28, 2022

In 2014, when Satya Nadella succeeded Steve Ballmer and became CEO, Microsoft was worth $330B. While the average forward revenue multiple has declined slightly since its February 2020 peak (19x), it’s still higher today than last year at 17x vs 15.8x This world of giants is dominated by one colossus: Microsoft. in Sept 2020.

Global 62

Global Israel Europe Software Review 62

K9 Ventures

JUNE 5, 2015

So I felt that it was time to express my point of view more publicly and so one afternoon in April 2014, I spent two hours in between meetings writing up the blog post: The New Venture Landscape. So if the Micro-VCs are looking for Series A-like metrics, what does a company do when it’s just getting started? Pre-Seed is the New Seed.

Seed Stage 48

Seed Stage Venture Capital Early Stage Valuation 48

Up and Running

FEBRUARY 17, 2016

According to the Brewers Association, in 2014 Ninkasi was the thirty-sixth largest brewery in the U.S., Within any model, there are things breweries can focus on to stand out and increase revenue. Metrics: Know your numbers. Many brewers avoid that due to perceived qualitative differences.”.

Oregon 60

Oregon Jordan SBA Cofounder 60

ConversionXL

APRIL 11, 2016

Research conducted in 2014 found that 73% of American B2C marketers think video is an effective content marketing tactic. Wistia shows which metrics can be used to help you measure various factors (e.g. Which site metrics matter and connect to user experience? Revenue: Measure close to the money. How to Measure Video.

Video 48

Video Conversion Mobile Search 48

Duct Tape Marketing

JANUARY 10, 2014

2014 and the Future of Social Media, Through the Eyes of Buffer written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing Enjoy this guest post from Leo Widrich COO at Buffer. 2014 is going to be a huge year for social media. Pictures will continue to be hugely valuable.

Social Media 77

Social Media Media Analytics Social Network 77

Up and Running

MAY 25, 2016

In this article, I’m going to provide you with a list of strategies that will help you increase your nonprofit’s revenue so that you can not only stay in operation, but thrive! If you have any of your own revenue-generating strategies to share, please leave a comment—I’d love to hear your thoughts! Hold benefit events. Bake sales.

Revenue 86

Revenue Oregon Campaign Social Media 86

Agile VC

FEBRUARY 20, 2014

With that said, Facebook’s acquisition price is <10x the conceivable revenue for WhatsApp. In it’s most recently announced quarterly results (for Q4 2014), Facebook generated approximately $5B in annualized revenue (1) from mobile ads across 945 million MAUs (monthly active users) on mobile. billion for it.

Valuation 127

Valuation Mobile Acquisition Revenue 127

Agile VC

NOVEMBER 9, 2015

There’s been ample coverage in the popular press of course highlighting everything from the company’s revenue growth, lack of profitability, and the well-publicized fact that founder/CEO Jack Dorsey is also CEO of Twitter so would theoretically be running two public companies simultaneously. Revenue Composition. Revenue Growth.

IPO 165

IPO .Net Revenue Acquisition 165

crowdSPRING Blog

DECEMBER 14, 2016

For most businesses, success translates to more revenue (and profits). For example, if your revenue model is driven by advertising on your site, one interim goal could be to drive a certain amount of additional traffic to your site. From 2014 to 2016, the number of featured snippets (also known as rich answers), nearly doubled.

SEO 48

SEO Search Engineer Small Business 48

ConversionXL

FEBRUARY 9, 2016

. “Growth hackers have a passion for tracking and moving a metric. Without metrics or data, a growth hacker can feel out of place and uncomfortably exposed. This strong bias towards data drives a growth hacker away from vanity metrics towards metrics that will make or break the business.” ” Creativity.

Retention 48

Retention Metrics Acquisition Conversion 48

VC Cafe

AUGUST 3, 2023

Whether it’s gaming, commerce/ DTC or creator economy, there are many Israeli startups selling at over $10M and even $100M in annual revenue. I wanted to highlight a few of the ‘old school’ B2C success stories, several of them are “Centaurs” , or startups that passed the $100M revenue mark.

Israel 148

Israel B2C Generative AI Artificial Inteligence 148

Cracking the Code

JANUARY 14, 2014

Happy new year 2014! I hope you will enjoy the read Simple CAC ratio As many companies are finalizing their 2014 financial plan ( feel free to use the Accel template ), I thought it could be a good time to write a short post on the CAC ratio - a simple metric that I defined in a blog post in 2008 (time flies!)

Cost 97

Cost Acquisition Customer .Net 97

ConversionXL

JULY 3, 2019

In 2014, there were roughly 4.1 Despite the fact that email continues to thrive over 40 years after its inception , marketers remain fixated on top-of-funnel engagement metrics. And what does an open rate bump mean for your click rate, product milestone completion rates, on-site conversion rates , revenue, etc.?

Email 121

Email Metrics Campaign Revenue 121

ConversionXL

JULY 18, 2019

Back in 2014, when we published an earlier version of our research on CXL, this figure was slightly higher, about 14%. . While the primary goal unmistakably declares the “wins,” the secondary metrics shine a light on how an experiment affected the target audience’s behavior.

United States 131

United States Europe Metrics Conversion 131

klinger.io

JANUARY 17, 2014

Andreas Klinger #product #metrics #marketing Startup Lessons Learned. A Primer on Startup Metrics – Which Analytics Tool to pick. 6th January 2014. A Primer on Startup Metrics – Which Analytics Tool to pick. 6th January 2014. Accounting are the metrics we track over time. ⇓ Work. ?.

Analytics 67

Analytics Metrics Startup Database 67

VC Adventure

JANUARY 31, 2014

Or if you want to compare how they did in 2012 to 2013, just read Rand’s post Announcing Moz’s 2012 Metrics, Acquisition of AudienceWise, & Opening of Our Portland Office. And while Sarah and Rand were disappointed in their off-plan performance of 33% revenue growth, GAAP revenue of $29.3

Portland 93

Portland Acquisition Metrics Revenue 93

Austin Startup

FEBRUARY 12, 2019

For much of 2014 and 2015, I banged my head against a plane window flying back and forth between Austin and Silicon Valley while trying to raise institutional VC money for Localeur. I still want to have as large an impact as possible, but I don’t need to create it directly, or capture it in the form of our revenue or our valuation.”

Silicon Valley 48

Silicon Valley Technical Review Venture Capital San Francisco 48

YoungUpstarts

SEPTEMBER 29, 2016

And according to some metrics, 2015 ended with 2.5% industry growth over 2014, with orders coming faster than months in the previous year. These metrics indicate slow but steady growth through 2016. Of course, all businesses have competition , and strong local competition can be a revenue killer. Making a Business Plan.

Metrics 100

Metrics Forecast Operations Business Plan 100