Austin Startup

APRIL 25, 2017

Revenue needs to grow 20x, and margins must expand dramatically. I won’t dive into cost structure in this blog post, but let’s think through how Snap could grow revenue 20x. I won’t dive into cost structure in this blog post, but let’s think through how Snap could grow revenue 20x. It’s up from 40 minutes in July 2014.

Valuation 48

Valuation Technical Review Forecast Social Network 48

ConversionXL

APRIL 28, 2020

To do that, we built a demand funnel that took us from nothing to 44X revenue growth in a single year. This is the model my customers referenced when I was selling them demand-gen software in 2014. If you’re in SaaS, expansion revenue is critical to success and, according to Profitwell , can separate you from your competition.

Demand 101

Demand Revenue SQL B2B 101

crowdSPRING Blog

DECEMBER 14, 2016

For most businesses, success translates to more revenue (and profits). For example, if your revenue model is driven by advertising on your site, one interim goal could be to drive a certain amount of additional traffic to your site. From 2014 to 2016, the number of featured snippets (also known as rich answers), nearly doubled.

SEO 48

SEO Search Engineer Small Business 48

Occam's Razor

SEPTEMBER 15, 2014

In blue is how much time we spent in 2010 and in blue the time spent in 2014. was the dramatic shift between 2010 to 2014 to mobile content consumption. They will need two different implementations, it is quite likely that you will end up with two sets of metrics (more people focused for mobile apps, more visit focused for sites).

Analytics 143

Analytics Metrics Mobile DC 143

ConversionXL

NOVEMBER 18, 2014

The same trend held across any email metric including open rates, revenue-per-email and transaction rate. In their 2014 Email Marketing Census, Econsultancy found that just over half (55 percent) of respondents achieved more than 10 percent of their sales from email. A Word of Caution: Filtering is Still an Issue.

Email 124

Email HTML Conversion Sales 124

ConversionXL

NOVEMBER 14, 2013

2014 is almost here. Here are my 10 rules for #winning in 2014. This is nothing compared to 2014 and beyond. Please stop being stupid in 2014. It’s like saying “I don’t want to learn how to code, can I just get a top developer salary without it?” Also, vanity metrics are not insightful.

PPC 123

PPC Analytics Conversion SEO 123

Haystack

NOVEMBER 25, 2018

As a little tradition on this blog, I’ve singled out companies starting in 2013 with Stripe ; there was Snap back in 2014; Slack in 2015; took a break in 2016, as I wasn’t inspired to select one then; and last year, 2017, was Coinbase. It’s entirely possible the trend lifts these companies in due time, as well.

Technical Review 127

Technical Review Open Source Software Review Venture Capital 127

conversionxl.com

FEBRUARY 4, 2014

Join my private newsletter and get the Complete Guide to A/B testing: Jan 31, 2014. Ask Peep about analytics, and he’ll tell you, “Metrics are there to provide actionable insight. You need to look at a metric, ask “so what?” – and have an answer.”. Message Match] Project Management Software. 1:1 Consultations.

Analytics 98

Analytics Software Review Conversion Video 98

ConversionXL

OCTOBER 31, 2014

Some of you out there may find this Google Analytics feature overview to be mostly review. From the time you set up your account and put your tracking code on your site, Google Analytics, starts to capture and display a lot of data. Tara Stockford (@tarastockford) October 8, 2014. That’s awesome!

Analytics 134

Analytics Software Review eCommerce Conversion 134

ConversionXL

JANUARY 26, 2017

A 2014 survey by Econsultancy revealed , “Just 42% of companies are able to measure customer lifetime value.” ” In one case study, retention marketing software firm Windsor Circle shared how much one of its clients benefitted from strategic post-purchase emails. Image Source. Incentives and prompts for your referral program.

Retention 48

Retention Email eCommerce Software Review 48

ConversionXL

OCTOBER 21, 2014

Though it may seem obvious, according to the CMO Survey , which collected responses from Fortune 1000, Forbes Top 200, and other high ranking Marketers, found that the state of analytics even now in 2014, is quite dismal. Here are the highlights: Only 2% of companies are tracking lead generation to sales metrics. What to do?

Analytics 113

Analytics Software Review Metadata Campaign 113

Seeing Both Sides

AUGUST 16, 2012

“TripAdvisor is to travel reviews what Kleenex is to tissues.”. . Last week, I wrote about Akamai , a company with strong network effects that successfully transitioned from a single product to build a platform that garners over a billion dollars in revenue and is now a core part of the Internet’s fabric.

Part-Time VPE 54

Part-Time VPE Software Review Costa Rica Technical Review 54

ConversionXL

DECEMBER 18, 2015

Country, state / province, zip code, etc. As of 2014, the average number of daily business-related emails sent and received per person is 121. Yes, you want your recipients to check you out on social media and maybe also look at your clearance items and maybe also review a product, but what do you want most? Format correctly.

Email 48

Email Jordan HTML Naming 48

Cracking the Code

MARCH 28, 2022

Before answering this, let’s take a look at what happened in the global software and cloud market over the last year. Global market snapshot The world now has 10 software and cloud giants worth more than $100B, representing $4.1T In 2014, when Satya Nadella succeeded Steve Ballmer and became CEO, Microsoft was worth $330B.

Global 62

Global Europe Software Review 62

ConversionXL

MAY 14, 2014

Peep Laja (@peeplaja) April 17, 2014. Internally, Adria was able to summarize eCommerce by one simple equation: Visitors *conversion rate *Average Order Size = Revenue. Always show revenue gains , not conversion increase percentages. I have a story about a client – $30 million / year software company. Know anyone?

Conversion 124

Conversion eCommerce Technical Review Software Review 124

Up and Running

FEBRUARY 17, 2016

You’re looking for a number of 70 precent or more within five miles of the zip code you desire,” says Ben. “I A used system might be through the door quicker and might save you money up front, but make sure you’ve thoroughly reviewed the system and seller—and remember that when you have problems, you’ll likely be on your own to fix them.

Oregon 60

Oregon Jordan SBA Cofounder 60

Startup Lessons Learned

MAY 11, 2020

He was president of the startup accelerator YCombinator from 2014-2019, and is currently the CEO of OpenAI, which he co-founded. The trick is to be able to evaluate them and most investors will probably need to rely on experts to help them with diligence. Sam is one of the most prolific company builders in Silicon Valley.

Silicon Valley 68

Silicon Valley Technical Review Government .Net 68

ConversionXL

APRIL 11, 2016

Research conducted in 2014 found that 73% of American B2C marketers think video is an effective content marketing tactic. Using the documentation found at schema.org , add the appropriate markup (a fancy word for code) to the page upon which your video is embedded. Which site metrics matter and connect to user experience?

Video 48

Video Conversion Mobile Search 48

Occam's Razor

MARCH 10, 2015

No standard reports you can just go grab once you update your site code to analytics.js. Not since we started parsing weblog files have we had to take these many code showers. Not just because of your code treats that as a unique instance, but also because you might be using multiple tools. Big problem for Google to solve.

Analytics 60

Analytics Technical Review Software Review Web 60

ConversionXL

MARCH 15, 2016

Support them with quick start documentation as well as example code and get out of their way as soon as you can.” According to a 2014 State of SaaS report from Compass , SaaS is a $10B industry in North America. In fact, mobile app revenue for 2016 is estimated at $58 billion. Why Are User Onboarding Flows Important?

Mobile 48

Mobile Retention Email Software Review 48

ConversionXL

MARCH 10, 2017

Test your subject lines and measure the right metric. Of course, you’ll also want to be sure you’re focused on the right metric. It helps to code your data: needs / wants, pain points / benefits, hesitations, likes / preferences, etc. Also note how the trend started in 2014 and seemingly picked up in 2015.

Email 93

Email Campaign Audience Mobile 93

Occam's Razor

SEPTEMBER 21, 2015

of all Analyst careers fail due to a lack of this critical last mile skill! First, someone worked really hard on this and created a really nice model for a smarter decision to be made for 2014. You are comparing 2012 and 2013, add a row of data at the top that shows your computation of the size of the opportunity for 2014.

Stock 60

Stock Conversion Matching Audience 60

Occam's Razor

FEBRUARY 9, 2015

. + Traffic Trends Key Metrics Analysis. Onsite Behavior Key Metrics Analysis. Note to NSA reviewer of this blog post: I'm a harmless digital marketer, totally not worth your attention.]. Traffic Trends Key Metrics Analysis. Visitor/Audience Type Profile Analysis. Traffic Sources Competitive Analysis.

Metrics 60

Metrics Analytics Non-Compete Search 60