ConversionXL

FEBRUARY 3, 2017

You might then decide to start an affiliate marketing program to help you reach new audiences. Well, according to the 2015 Affiliate Marketing Benchmark Report … 60.97% of affiliates live in the U.S. According to the benchmark report, most affiliates work in the B2C space (79.45%). How Does It Work, Exactly? Image Source.

Affiliate 48

Affiliate Programming Marketing PPC 48

Brandanew

AUGUST 22, 2015

One might think that B2C companies have a lot of room to play around in when it comes to interesting content, but we came across some B2B companies that nailed interesting to the t! Whoever said B2B companies couldn’t humor their audience, has clearly never visited Wistia. Ellen Oostenbrugge (@ellenvanoosten) August 10, 2015.

B2B 100

B2B B2C Social Media Video 100

ConversionXL

APRIL 11, 2016

Research conducted in 2014 found that 73% of American B2C marketers think video is an effective content marketing tactic. In 2015, another study found that marketers ranked video as the second most effective type of content. Once you’ve confirmed video is meaningful for your audience, begin A/B testing.

Video 48

Video Conversion Mobile Search 48

Brandanew

FEBRUARY 24, 2016

Brandanew deals with a B2B audience, like Hootsuite and therefore, Twitter is an important channel for us too. So even when you’re a B2C brand, keep your eye out. growth in tweets exchanged between brands and customers in 2015. There’s no written formula for what may work for you. Choose wisely for your brands.

Social Media 100

Social Media Channel B2C Lead Generation 100

ConversionXL

MARCH 21, 2017

In addition, once you get the follower numbers deemed worthy for payment, you still need to maintain your audience’s trust. A 2015 study found companies make $6.50 In general, they have the biggest reach but usually the lowest engagement, and also because of their broad appeal, it’s not as targeted to your specific audience.

Marketing 78

Marketing B2C Social Media Channel 78

Occam's Razor

MARCH 19, 2018

In this case the goal was to create handouts, perhaps to make it easier for audiences to consume the data by themselves. We want the audience to be able to compare two data points for each dimension, and look across all five dimensions. The bar chart is a sub-optimal way to let the audience see this. Don’t create handouts!

Analytics 132

Analytics Audience B2C Restful 132

ConversionXL

JULY 8, 2016

Here’s what CEB Marketing Leadership Council’s B2C Marcomm Personalization found… Image Source. Results from Evergage’s study, which surveyed both B2C and B2B companies, were similar… Image Source. Down from 28% in 2015.). Know Your Audience’s Personalization Tolerance.

B2C 70

B2C Search Internet Mobile 70

ConversionXL

OCTOBER 16, 2015

Here’s the simple two step process… Step One: Open Google Analytics and within “Audience”, select “Technology”, then “Browser & OS”. In the 2015 Q2 MOVR Report, it was concluded that 11% of mobile users start scrolling within 4 seconds when the page has finished loading. Select “Screen Resolution”. There you have it!

Conversion 48

Conversion Mobile Design Warrant 48

ConversionXL

APRIL 12, 2017

Use GA Audience for remarketing and targeting. The same audiences you create remarketing campaigns for can be created and used for targeting in GO. You can remarket to them using audiences. Then you can use that same audience for GO targeting. 2015 site vs. 2017 site. You don’t understand your audience.

San Antonio 86

San Antonio Metrics B2B Analytics 86

YoungUpstarts

MAY 11, 2015

For many SMEs, the rapid growth of cross-border e-commerce – tipped to be worth US$2 trillion this year in the B2C space alone [1] – makes the opportunity too valuable to ignore. Different social networks attract different audiences,” says Allison Butala, Herschel Supply’s social media manager. 2] [link]. [3] 3] Joshua P. 5] [link].

Social Media 100

Social Media Media Asia San Francisco 100

Austin Startup

MAY 29, 2019

This lesson was first shared at Lucky7 on January 15, 2015. The retailers were to provide the audience?—?and In investing in B2C, we also look for network effects but usually those are created rather than natural. B2C startups we’ve invested in like ROIKOI and Thread are tapping into network effects?—?and

Networking 48

Networking Fractional CTO CTO Hire B2C 48

VC Cafe

DECEMBER 21, 2024

User acquisition (UA) and ad targeting have become increasingly difficult, due to rising costs, stricter privacy regulations, and increasingly fragmented audiences. App distribution is broken in todays landscape. Developers are struggling to find new, more cost-effective ways to reach and engage users.

Distribution 88

Distribution Technical Review Channel Non-Compete 88