View from Seed

JULY 24, 2015

The invite-only event was attended by 300 of the area’s best tech leaders, founders, product managers, designers, developers, investors, engineers, salesmen and women, and more, all of whom are hard at work in consumer tech. Here’s Mike’s comment: Boston’s B2C problem is one of values.

Boston 120

Boston Cofounder B2C PR 120

Up and Running

OCTOBER 29, 2014

Whether or not you can believe it, 2015 is quickly approaching. Too many founders try to do huge advertising bursts at the end of the year in a lazy attempt to hit sales numbers. Budget planning and allocating funds for 2015 should be a priority toward the end of 2014. Apply that logic to your company as you plan for 2015.

Founder 124

Founder B2C Cofounder B2B 124

ConversionXL

MARCH 4, 2016

The biggest new trends, according to a 2015 Gartner study , are cloud, mobility and the use of data and AI in decision-making. Examples: Clearslide , Salespatron (I’m a co-founder) and Brainshark. A 2015 global study of 2000 B2B buyers and sellers by Accenture shows that B2B buyers have high expectations for engagement.

B2B 48

B2B Sales Technical Review Software Review 48

VC Cafe

SEPTEMBER 24, 2021

Israel was historically known for semiconductors and cybersecurity but it’s now punching above its weight in consumer (B2C), gaming and commerce. What is less obvious is the growing number of Unicorns that grew in the consumer space in Israel and how diverse they are: consumer health, consumer insurance, media, music, gaming etc.

Israel 168

Israel Lock-up Period Merger IPO 168

The Startup Magazine

OCTOBER 14, 2021

The Startup Magazine continues our Founder Interview series with entrepreneur Richard Lavina, Co-Founder and CEO of accounting services platform, Taxfyle. Prior to founding Taxfyle in 2015, Richard worked for PricewaterhouseCoopers as an auditor. Richard Lavina, CPA, Co-Founder and CEO of Taxfyle.

CPA 172

CPA Founder Vertical Cofounder 172

ConversionXL

MARCH 21, 2017

A 2015 study found companies make $6.50 Here’s how Misha Talavera , founder of NeoReach , put it in AdWeek : Misha Talavera: “In fact, we see so many that we’re unconsciously tuning them out, a phenomenon called “banner blindness.” The most obvious case for influencer marketing is with B2C retailers. Not a bad ROI.

Marketing 78

Marketing B2C Social Media Channel 78

YoungUpstarts

MAY 11, 2015

For many SMEs, the rapid growth of cross-border e-commerce – tipped to be worth US$2 trillion this year in the B2C space alone [1] – makes the opportunity too valuable to ignore. This was the experience of Herschel Supply Co., Remember, you’re the newbie! a Canadian manufacturer of backpacks and outdoor goods. 2] [link]. [3]

Social Media 100

Social Media Media Asia San Francisco 100