ConversionXL

MARCH 10, 2017

Half way through 2015, MailChimp users had already sent 2,005 “dads and grads” emails. Also note how the trend started in 2014 and seemingly picked up in 2015. The study covered various sectors, including B2B, B2C, nonprofit, retail and e-commerce. (You can read more about improving clarity, in general, in this article.).

Email 93

Email Campaign Mobile Audience 93

ConversionXL

APRIL 11, 2016

Research conducted in 2014 found that 73% of American B2C marketers think video is an effective content marketing tactic. In 2015, another study found that marketers ranked video as the second most effective type of content. Revenue: Measure close to the money. Play / Watch rate, conversion rate and revenue are your pillars.

Video 48

Video Conversion Mobile Search 48

Occam's Razor

JULY 22, 2013

What about grabbing the incredible mobile opportunity by the throat and truly delivering for utility marketing and executing for mobile 2015 ? You are B2C or B2Q or Non-profit or an Adult-oriented business. I barely have me and my cousin bringing in $500k per month in revenue." Are they a lost cause? What about innovation?

Framework 164

Framework Marketing Metrics Audience 164

Duct Tape Marketing

DECEMBER 7, 2015

Getting your local SEO plan dialed in is important because B2B and B2C consumers depend on the Internet to get the information they need to make purchase decisions. Giving people a great mobile experience on your website means making more conversions and generating more revenue. And let’s be honest. It’s as simple as that.

SEO 28

SEO Phoenix Arizona Lead Generation 28

Designmantic Blog

MARCH 6, 2018

It is apparent that the United States has the highest performing entrepreneurship, but what is truly amazing is how women contribute the biggest growth in revenue, employment and financial efficiency. In 2015, Facebook anointed her as the Small Business and Facebook Marketing expert. Background Image: Unsplash/Rawpixel. Holly Ransom.

Entrepreneur 76

Entrepreneur Social Media B2B Cofounder 76

ConversionXL

JULY 8, 2016

Here’s what CEB Marketing Leadership Council’s B2C Marcomm Personalization found… Image Source. Results from Evergage’s study, which surveyed both B2C and B2B companies, were similar… Image Source. Down from 28% in 2015.). And what data are companies personalizing based on? That’s also varied.

B2C 70

B2C Search Internet Mobile 70

View from Seed

AUGUST 30, 2016

These companies are all over the map: B2B, B2C, SaaS, ecommerce, healthcare, SMB-focused, enterprise-focused, etc. In addition, look at Facebook’s revenue per user growth globally over the past few quarters. Referrals (generating direct customer referrals and new revenue channels with fellow local business owners).

Social Media 185

Social Media B2B North America Media 185

ConversionXL

APRIL 12, 2017

No, the first 2% is more valuable in terms of revenue. Create a revenue forecast before you even run the experiment. 2015 site vs. 2017 site. You need to track the right revenue goals. Abi Hough: Hypothesize This: How Do You Find $100M of Lost Revenue Without Creating a Single Experiment? 10K / 1M = 1%.

San Antonio 86

San Antonio Metrics B2B Analytics 86

Austin Startup

MAY 29, 2019

This lesson was first shared at Lucky7 on January 15, 2015. Brands would get higher margins but lower revenues while retailers would get lower margins but higher revenues (generally speaking, with Apple being a notable exception owning both sides of that for much of their sales).

Networking 48

Networking Fractional CTO CTO Hire B2C 48