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Planning Your 2016 Content Marketing Calendar

Duct Tape Marketing

There are only a few weeks left in 2015, and that means it’s time to start planning your marketing calendar for 2016. For example, a CPA could post a list of the top ten personal finance blogs or top ten budget apps for smartphones. Planning Your 2016 Content Marketing Calendar written by Guest Post read more at Duct Tape Marketing.

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How to Optimize an Affiliate Marketing Program for Profitability

ConversionXL

Well, according to the 2015 Affiliate Marketing Benchmark Report … 60.97% of affiliates live in the U.S. Here are the most popular methods, according to the benchmark report… SEO – 66.14%. CPA / Sub-Affiliate. What Does an Affiliate Marketer Look Like Today? So, who are these affiliates? PPC – 29.88%.

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Episode 9: Lean Business Planning with Tim Berry | The Bcast

Up and Running

Because of the way that process works, here it is, 2015, you have to keep it small. Tactics are going to be pricing, conversion strategies, SEO, launches, features and benefits. You don’t have to be CPA or MBA. Expect to be reviewing results often. You don’t write out what you’re not going to use.

Lean 60
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How to Build an Audience with Social Media Brand Marketing

ConversionXL

Founded in 2015, revenue intelligence startup Gong is now valued at $7.25 Since users discover content through search and social sharing, you’ll need to have both an SEO-focused strategy and a social strategy. We also encourage our users to complete surveys that we can use for SEO purposes. Formats are also widely varied.

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Best Metrics For Digital Marketing: Rock Your Own And Rent Strategies

Occam's Razor

I even abandoned CPA (not enough focus on what makes the ads good). If you are short on ideas for mobile greatness: Mobile Marketing 2015: Rethink Customer Acquisition, Intent Targeting.]. It is good for a little SEO. I abandoned CPC (I hate that metric, it incentivizes short-term thinking of the worst kind). And many others.

Metrics 157
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50+ Entrepreneurs Explain How They Came Up With Their Business Name

Hearpreneur

A photo posted by CEO Blog Nation : I am CEO (@ceoblognation) on Sep 16, 2015 at 10:40am PDT. #1 This might sound stupid, but I simply named my company a combination of my name and my job description: “Micah Fraim, CPA”. 1 – Simple, Easy to Remember. Image Credit: Mark Essien. 41 – Name & Job Description.

Naming 48
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CXL Live 2017 Recap: Optimization & Growth Insights from 20+ Experts

ConversionXL

2015 site vs. 2017 site. Measure these metrics for all: % and # of visitors, % and # landing, % and # revenue, % and # conversion, RPV, % and # previous step, CPA, total spend. Great CRO, like great SEO, can long-term be bad for the customer. Confirm the validity of test results. Run a year-over-year test. What’s the lift?