Startup Professionals Musings

JULY 18, 2015

For example, a marketing project would be the number of leads generated or ad impressions, instead of recommendations for improving the process. Many consultants today are hard to contact between scheduled meetings, due to their formal communication processes. Marty Zwilling First published on Entrepreneur.com on 7/10/2015.

Startup 120

Startup Software Review Social Media Curation 120

ConversionXL

OCTOBER 4, 2022

Since 2015, clothing brand ASOS has grown revenue by an average of 22% year over year. Tactics are the specific activities you’ll use to communicate with customers (for example, advertising on social media with a 20% discount code). the product pages a given customer has been browsing) to segment and distribute content accordingly.

eCommerce 129

eCommerce Marketing Social Media Retention 129

ConversionXL

MARCH 4, 2016

The biggest new trends, according to a 2015 Gartner study , are cloud, mobility and the use of data and AI in decision-making. And sales enablement software helps arm sales teams with the information they need to close sales. Look at some typical B2B marketing KPIs: Number of leads generated. Cost per lead.

B2B 48

B2B Sales Technical Review Software Review 48

Up and Running

MAY 23, 2016

Since the term “cloud computing” was coined in 1996—at least as we have come to understand its meaning—the software as a service industry has exploded. In fact, SaaS industry revenue is projected to grow from $49 billion in 2015 to $67 billion in 2018, a compound annual growth rate of approximately eight percent.

Software Review 74

Software Review Software Delaware Forecast 74