ConversionXL

OCTOBER 4, 2022

Since 2015, clothing brand ASOS has grown revenue by an average of 22% year over year. Tactics are the specific activities you’ll use to communicate with customers (for example, advertising on social media with a 20% discount code). the product pages a given customer has been browsing) to segment and distribute content accordingly.

eCommerce 129

eCommerce Marketing Social Media Retention 129

ConversionXL

JULY 16, 2021

Gumroad , a software that allows content creators to easily sell digital products, gets straight to the point with their unique selling proposition (USP) : They state exactly who their target audience is: creators. Naturally, somebody will copy Dollar Shave Club in due time. Make sure to update and re-distribute them as needed.

Audience 127

Audience Framework Differentiation Software Review 127

ConversionXL

DECEMBER 7, 2017

In 2015, 9-figure apparel retailer Karmaloop.com filed for bankruptcy. Say you have 1000 customers and $1000 to spend on customer retention and loyalty. And you can automate these triggers with your CRM or email software. These numbers are not uncommon for tripwire marketing retention campaigns. They brought me in as CMO.

Bankruptcy 106

Bankruptcy Marketing Campaign Intellectual Property 106

ConversionXL

FEBRUARY 25, 2016

In 1999, David Weinberger, a technologist and co-author of The Cluetrain Manifesto , wrote, “Personalization: the automatic tailoring of sites and messages to the individuals viewing them so that we can feel that somewhere there’s a piece of software that loves us for who we are.” Where Personalization Goes Wrong.

Web 48

Web Software Review Jordan Technical Review 48

ConversionXL

SEPTEMBER 22, 2015

If you want to start a loyalty program to improve customer retention, survey frequent buyers. Tim Senft (@itmeanzmustard) September 21, 2015. Conduct an initial review of all the information to gain an initial sense of the data. Code the data. Initial Review of Data. Make sure you write the codes down!

Customer 48

Customer Software Review Conversion .Net 48

Occam's Razor

SEPTEMBER 15, 2014

They use different technologies of course, and different distribution mechanisms. If you are starting new, or going to touch the code on your website for any reason, please, in the name of Thor, Superman and Dilbert, use a tag management solution. The thing you might like the most is the no code instrumentation. Free or paid.

Analytics 143

Analytics Metrics Mobile DC 143