Startup Professionals Musings

MARCH 7, 2016

As a result, Google has become a verb, and the company is a tech giant with record growth rates and a revenue of $74.5 billion in 2015. Set business goals and milestones, and use metrics to track performance. , AltaVista, InfoSeek and others), but according to Investopedia , Google was the first to really monetize search.

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Technical Review Architecture Agile Business Model 120

YoungUpstarts

FEBRUARY 29, 2016

According to Google, the number of mobile search queries overtook desktop queries in 2015. The most important metric should be the number of targeted website clicks an ad is sending to your website. specialises in helping clients in the Technology, Healthcare and B2B sectors increase their revenue and profitability. .

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Sales Technical Review SEO B2B 100

View from Seed

AUGUST 30, 2016

“Users” is interesting, but the engagement metrics and value of users is where real success comes into play. In addition, look at Facebook’s revenue per user growth globally over the past few quarters. Referrals (generating direct customer referrals and new revenue channels with fellow local business owners).

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Social Media B2B North America Media 185

Occam's Razor

JULY 22, 2013

My solution to these problems was to create a simple framework we can use to put our customers first, evaluate our marketing programs, and right-align our view of success (metrics). What about grabbing the incredible mobile opportunity by the throat and truly delivering for utility marketing and executing for mobile 2015 ?

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Framework Marketing Metrics Audience 164

David Teten

AUGUST 19, 2019

A new wave of Revenue-Based Investors are emerging who are using creative investing structures with some of the upside of traditional VC, but some of the downside protection of debt. I believe that Revenue-Based Investing (“RBI”) VCs are on the forefront of what will become a major segment of the venture ecosystem.

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Revenue Term Sheet Founder Technical Review 60

Up and Running

JULY 26, 2016

Between January 2015 and January 2016, we grew our platform Slidebean from $1K to $20K in monthly recurring revenue. Getting the first tracks of revenue is one of the toughest processes of building a startup. Then, in 2015, this is who we added to the team: Jan-15: Head of Customer Success (growth team).

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Up and Running

JUNE 21, 2017

Back in 2015 when we only had about $2,000-$3,000 worth of marketing budget to spend each month, getting the most out of our buck was fundamental—not only for growth, but for survival. You can further “educate” your Google Analytics metrics by using UTM parameters on your links. UTM (Urchin Tracking Module) Parameters.

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Marketing Analytics Campaign Metrics 98

ConversionXL

MARCH 20, 2015

I took inspiration from the good things I’ve seen at other conferences, made sure I avoided the bad things – and so ConversionXL Live 2015 was born. André Morys Web Arts (@morys) March 12, 2015. You really have to be focusing on profit not just revenue and conversions. Does everyone know how we’re defining metrics?

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ConversionXL

NOVEMBER 21, 2017

In a bit, I will explain what a vision document is, how to get value from it, and all the things it can do to ensure that you start with a proper hypothesis, success metrics that can actually be measured, and a solid plan for getting something valuable from each test. A good hypothesis informs good success metrics.

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Metrics Database Retention Hiring 114

Up and Running

MAY 23, 2016

In fact, SaaS industry revenue is projected to grow from $49 billion in 2015 to $67 billion in 2018, a compound annual growth rate of approximately eight percent. At this stage, simply list your primary revenue streams and your key expenses. At this stage, simply list your primary revenue streams and your key expenses.

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Software Review Software Delaware Forecast 74

Up and Running

MAY 15, 2019

ColdFire Brewing , a 10-barrel brewery, came online in December 2015, founded by Dan Hughes and his brother Stephen. Within any model, there are things breweries can focus on to stand out and increase revenue. Metrics: Know your numbers. Keeping regulations in mind when starting a brewery. Step 1: Planning a brewery.

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Oregon Jordan Software Review Distribution 24

ConversionXL

OCTOBER 4, 2022

Since 2015, clothing brand ASOS has grown revenue by an average of 22% year over year. From here, attach valid marketing metrics to each goal. Some goals may be measured by more than one metric. Both of these metrics can be used to measure progress. Engage in effective customer research. Conclusion.

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eCommerce Marketing Social Media Retention 129

ConversionXL

JULY 21, 2022

This leads to greater brand awareness , revenues, and customer loyalty. This makes the right data harder to locate, resulting in poor conversion rates that affect revenues and dampen company culture. When they’re aligned revenue and profits increase. Intelligent Blends increases revenue with push notifications.

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Customer Marketing Channel Audience 118

ConversionXL

MARCH 4, 2016

We often talk about online conversion optimization without mentioning that many businesses, especially B2B, rely on offline sales to produce revenue. The biggest new trends, according to a 2015 Gartner study , are cloud, mobility and the use of data and AI in decision-making. The two aren’t disconnected, though. Image Source.

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B2B Sales Technical Review Software Review 48

A Crowded Space

SEPTEMBER 18, 2015

Any time you have Techcrunch publishing articles like, “ Our 9 Favorite Startups From Y Combinator Summer 2015 Demo Day 2” , you’re going to get some hyped companies. Notice the distinct absence of little things like revenue, customers, engagement metrics, or gross margin.

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San Diego Software Review San Francisco Silicon Valley 60

ConversionXL

JULY 3, 2020

In 2009, Google allowed publishers to cap FCF views at five articles per day ; in 2015, the cap tightened to three articles. The New York Times, which passed 5 million subscribers in February and cleared $800 million in revenue last year, supports that opinion. For publishers, the policy didn’t work. The changes didn’t solve the issue.

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SEO HTML Technical Review Caching 122

Occam's Razor

MARCH 25, 2014

In a world of infinite choice, the ability to pick critical few metrics to focus on is, well…, critical. In this post I want to share that one-page list of the best metrics for digital content, marketing and business success with you. Best Digital Metrics: Own Existences/Strategies. It would not surprise me.

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Metrics Marketing Analytics Channel 157

Up and Running

FEBRUARY 17, 2016

As of November 2015, there were 4,144 breweries in the U.S.—more Nonetheless, their 10-barrel brewery came online in December 2015, and they began pouring beer locally and in their tasting room in early 2016. “We In 2015, Ninkasi brewed 105,000 barrels. Metrics: Know your numbers. Managing your own distribution is ideal.

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ConversionXL

DECEMBER 7, 2016

Nowadays nearly every online shop utilizes some sort of product recommendation engine, which is no wonder, as these systems, if set up and configured properly can significantly boost revenues, CTRs, conversions, and other important metrics. This is a very important metric when evaluating a recommender system.

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Conversion Product Technical Review Widget 48

Cracking the Code

MARCH 28, 2022

Back in 2016, Europe and Israel had only four public companies worth less than $9B combined and local cloud companies had raised just $900M throughout 2015. The $900M of SaaS VC funding in 2015 now represents less than Europe's largest financing round, with Celonis raising $1B in June this year. The Index added another $0.9T

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Global Israel Europe Software Review 62

Occam's Razor

JANUARY 9, 2012

If you are doing lame stuff, why try harder in an analytics context by asking for Economic Value or Visitor Loyalty or Conversation Rate or a thousand other super powerful and insightful metrics ? With every passing day that strategy now ensures we are rejecting tons of revenue and tons of prospective customers. Paid search.

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Marketing Analytics Web Channel 142

K9 Ventures

JUNE 5, 2015

Fast-forward to June 2015, two years later, and now I feel that the change that I started to notice back in 2013, is here, and it’s here to stay. So if the Micro-VCs are looking for Series A-like metrics, what does a company do when it’s just getting started? In the 80s and 90s a company would go public when it hit $20M in revenue.

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Seed Stage Venture Capital Early Stage Valuation 48

ConversionXL

OCTOBER 23, 2019

’ These blog posts are written by publishers who want more traffic and click bait, which is why most of them are titled something like ‘The 1 tip that increases revenues by 780% every single time.'” Instead of increasing your success metrics, your challenger decreases them. Where should you start?

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Conversion Software Review Technical Review Chad 81

Austin Startup

FEBRUARY 1, 2018

Product managers have the exciting responsibility of establishing the goals, roadmap and tracking metrics of their product (among many other duties), and also the less-glamorous but equally-important task of taking care of all the blocking and tackling required?—?from from administration to politik? I learned that software engineers?—?or

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Management Product Technical Review Software Review 85

ConversionXL

MARCH 10, 2017

Test your subject lines and measure the right metric. Of course, you’ll also want to be sure you’re focused on the right metric. Half way through 2015, MailChimp users had already sent 2,005 “dads and grads” emails. Also note how the trend started in 2014 and seemingly picked up in 2015. via MailChimp).

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Email Campaign Mobile Audience 93

ConversionXL

JANUARY 7, 2016

One example that comes to mind is metrics. What’s the one metric of success that will define your tests? As they wrote : “One way we guide experimenters away from cherry-picking is by requiring them to explicitly specify the metrics they expect to move during the set-up phase. Twitter does this to prevent HARKing.

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Metrics Architecture Programming Technical Review 48

ConversionXL

JANUARY 26, 2017

The Direct Marketing Association’s (DMA) 2015 National client email report tells , “Email has an average ROI of $38 for each $1 spent.” In IBM Marketing Cloud’s 2016 Email Marketing Metrics Benchmark Study we also see comparable stats. The revenue implications of a strategically crafted receipt are huge too.

Retention 48

Retention Email eCommerce Software Review 48

crowdSPRING Blog

MAY 1, 2015

Why Revenue Isn’t the Most Important Financial Metric for Startups – buff.ly/1DhyQo4. When the Cyberbully Is You nytimes.com/2015/04/30/sty…. Small Business and Startup Tips: Analyzing Your Search Data | @crowdSPRING Blog – bit.ly/1EFd59a. How Philosophy Makes You a Better Leader - buff.ly/1HVDrmI. 1DIXcZy.

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Small Business Design Social Media Startup 48

Up and Running

MAY 28, 2015

We’re looking at our lean business planning is about strategy, tactics, concrete specifics including milestones, metrics, tasks and schedule, and essential numbers to run a business, all of which lead to managing cash flow. You need metrics because we’re human. It is a very difficult proposition. Are we recruiting?

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Lean Business Plan Video Software Review 60

Duct Tape Marketing

JUNE 20, 2023

12:22] Would you look at the value derived by digital technologies differently than by producing customer value or revenue? [14:23] But there isn't actually a top down roadmap of how to do it with real milestones and metrics and uh, around it. (07:01): 16:32] Are there organizations that are significantly behind in this rewiring ?

Technical Review 86

Technical Review Silicon Valley Generative AI Arizona 86

ConversionXL

APRIL 11, 2016

In 2015, another study found that marketers ranked video as the second most effective type of content. Wistia shows which metrics can be used to help you measure various factors (e.g. Which site metrics matter and connect to user experience? Revenue: Measure close to the money. How to Measure Video. Engagement?

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Video Conversion Mobile Search 48

Austin Startup

FEBRUARY 12, 2019

For much of 2014 and 2015, I banged my head against a plane window flying back and forth between Austin and Silicon Valley while trying to raise institutional VC money for Localeur. I never did find a VC to lead a round of funding for Localeur, but two things happened by the end of 2015. but it’s true. I can relate. May never be.

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Silicon Valley Technical Review Venture Capital San Francisco 48

Startup Professionals Musings

AUGUST 14, 2015

Define metrics to keep on track for the journey. Common financial metrics include burn rate, gross margin, revenue growth and net profit. You also need a sales pipeline, customer acquisition costs and marketing costs as a percent of revenue. Marty Zwilling First published on Entrepreneur.com on 8/5/2015.

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Elevator Pitch Burn Rate Startup Metrics 120

Startup Professionals Musings

APRIL 20, 2015

How do you convince investors that your business model will really work, before you have a revenue stream that exceeds your expenses? Of course, that has be a repeatable event, with enough revenue to sustain the business. Plan for a real revenue model. Marty Zwilling First published on Entrepreneur.com on 4/10/2015.

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Startup Professionals Musings

SEPTEMBER 18, 2015

Based on my own many years of experience as both an employee and an executive, here are my key recommendations to improve your business productivity, traction and momentum: Implement business metrics, and tie incentives to results. In most businesses, 80 percent of the revenue comes from 20 percent of the customers.

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Salary Metrics Employee Demand 120

ConversionXL

AUGUST 27, 2015

Another scenario: you’ve been optimizing for 12 months and your revenue per customer has increased by 2%. So, we don’t actually ever have a perfect estimate of actually how much extra revenue was due to our testing, but I think that $200 million is a fairly reasonable estimate.” How do you explain this to the boss/client?

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PPC SEM Technical Review Conversion 48

YoungUpstarts

SEPTEMBER 29, 2016

In 2015 alone, the market size for PCB printing as an industry in the U.S. And according to some metrics, 2015 ended with 2.5% And according to some metrics, 2015 ended with 2.5% These metrics indicate slow but steady growth through 2016. Large Market Size. ranged in at roughly 58 billion dollars.

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