ConversionXL

NOVEMBER 17, 2015

from Black Friday through to Christmas) rolls around, online revenue for retailers spikes. In fact, they pull in 50-100% more revenue compared to shopping days throughout the rest of the year, according to RJMetrics. Even in the holiday-insensitive industries, online revenue spikes around Black Friday.

Technical Review 48

Technical Review eCommerce Conversion Mobile 48

Duct Tape Marketing

FEBRUARY 3, 2022

Since 2015, her company, Barney, has guided over 150 media, marketing & tech companies through acquisitions. They may just do PPC or just do SEO or just do creative, but they're all over the, the country. Since 2015, her company, Barney, has guided over 150 media, marketing & tech companies through acquisitions.

Entrepreneur 90

Entrepreneur Technical Review Cofounder Valuation 90

Occam's Razor

JULY 22, 2013

What about grabbing the incredible mobile opportunity by the throat and truly delivering for utility marketing and executing for mobile 2015 ? Ditto for PPC, your affiliate links (all likely in the Do stage), and your email marketing programs. PPC works for Think and See stages. Are they a lost cause? What about innovation?

Framework 164

Framework Marketing Metrics Audience 164

ConversionXL

MARCH 10, 2017

For example, what types of value propositions work best, what words get your audience clicking on your PPC ads, etc. Half way through 2015, MailChimp users had already sent 2,005 “dads and grads” emails. Also note how the trend started in 2014 and seemingly picked up in 2015. (Your customers change, after all.). via MailChimp).

Email 93

Email Campaign Mobile Audience 93

crowdSPRING Blog

MAY 8, 2015

What is the ideal size and make-up of a team for a pre-revenue SaaS startup? The Angel VC: Key Revenue Metrics for SaaS companies – buff.ly/1INSu29. The 4 Best Influencer Marketing Studies of 2015 (So Far) | Convince and Convert bit.ly/1JB4W6T. 2015 AIGA Medalist Emory Douglas – Print Magazine bit.ly/1PYFDfz.

Small Business 48

Small Business Design Social Media Startup 48

Up and Running

SEPTEMBER 5, 2018

For most ecommerce entrepreneurs, building a business is all about optimizing the website, fine-tuning PPC advertising, and relentlessly perfecting email strategy. While mobile apps aren’t for everyone, in cases where they make sense, they’re highly effective in activating your customer base and amplifying revenue for faster growth.

eCommerce 60

eCommerce Mobile Developer Retention 60

ConversionXL

JANUARY 21, 2016

You’re watching TV commercials, you’re seeing PPC ads in your search results, you’re visiting SaaS pricing pages, you’re shopping online for a new office printer… the list is endless. Maybe you’re pre-revenue. What if this campaign generated twice the revenue the last one did? Step 7: Test.

Audience 48

Audience Conversion Email Hiring 48

ConversionXL

MARCH 20, 2015

I took inspiration from the good things I’ve seen at other conferences, made sure I avoided the bad things – and so ConversionXL Live 2015 was born. André Morys Web Arts (@morys) March 12, 2015. marketing drivers – email, affiliates, PPC etc. I made it my personal goal to deliver an amazing conference.

Analytics 48

Analytics Texas Conversion Mobile 48

ConversionXL

JULY 8, 2016

Down from 28% in 2015.). Most of them are chasing increased conversion rates and revenue… Image Source. PPC keyword that originally brought the visitor to Secret Escapes. That’s interesting because presumably, a loyalty program would be a prime place for personalization, much like apps. So, how exactly did it work?

B2C 70

B2C Search Internet Mobile 70

ConversionXL

MARCH 31, 2016

Costs are extremely conditional, but to give you a general idea of what you can get for your ad spend, let’s take a look at some stats from Nanigans’ Q4 2015 Global Facebook Advertising Benchmark Report. For Q4 2015, the global average cost per click (CPC) was $0.57. Choosing the Right Metric. When to Pick a “Winner”.

Campaign 48

Campaign Algorithm Audience Metrics 48

ConversionXL

NOVEMBER 16, 2016

In 2015, 28% of the 4.9 Personality is a nice-to-have, but doesn’t inherently have anything to do with conversions or revenue. A lack of tone of voice consistency can be a real conversion killer, so the tone of your PPC ads should be the same as the tone of your landing pages, for example.

Conversion 48

Conversion Audience Massachusetts Social Media 48

ConversionXL

APRIL 12, 2017

No, the first 2% is more valuable in terms of revenue. E.g. Message match / headline match from PPC ad to landing page. Create a revenue forecast before you even run the experiment. 2015 site vs. 2017 site. You need to track the right revenue goals. Conversion rate is a ratio and ratios are a huge problem.

San Antonio 86

San Antonio Metrics B2B Analytics 86

Occam's Razor

FEBRUARY 9, 2015

It is 2015. My reply to them is: If search traffic is profitable for you, and PPC delivers profitable traffic, why would you let your competitor win? The delta in the above paid search graph, around 300k, is just a part of their winning strategy (which clearly is SEO + PPC, as it should be). I'll get off my high-horse now.

Metrics 60

Metrics Analytics Non-Compete Search 60