The Advanced Guide to Holiday Testing
ConversionXL
NOVEMBER 17, 2015
Product names / descriptions. Promo / Sale / Discount names / descriptions. Your Christmas 2015 traffic will not yield the same results as your March 2016 traffic. Heck, your Christmas 2015 traffic might not even yield the same results as your Christmas 2016 traffic. Does it match up? Build your list.
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